Salar Tanzif

Experience

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  Merrill Edge

  Jul 2017 - Mar 2018

  Financial Advisor

  -Held a Series 7 financial advisor license, demonstrating expertise in financial management and investment advisory.-Managed clients' assets by conducting in-depth analyses of their risk tolerance and investment time horizons, crafting tailored financial strategies to align with their goals.-Collected, organized, and evaluated client data to drive sales Key Performance Indicator (KPI) improvement, optimizing financial planning and portfolio management.-Leveraged advanced Excel skills to conduct thorough assessments of client net worth, risk allocation profiles, and projected asset profiles, contributing to informed investment decisions and improved financial outcomes.-Distinguished as the youngest advisor at the firm, earning a Series 7 license at the age of 19, showcasing exceptional commitment and early success in the financial industry. Show less

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  BIZCOR

  Aug 2018 - Aug 2020

  -Strategically nurtured and expanded client portfolio by promoting integrated cross-channel solutions.-Utilized Salesforce to meticulously monitor and analyze key performance metrics, sales funnels, and sales quotas.-Focused on retaining users and upselling existing client base by conducting customer interviews and revenue gap reports to identify possible features to build and/or additional revenue channels-Proactively identified and capitalized on opportunities to upsell a comprehensive range of marketing solutions, including SEO, PPC, and Web Development, to existing clients.-Conducted comprehensive user research and feedback analysis to identify key UX pain points, which informed the prioritization of features and enhancements that directly addressed user needs. Show less -Crafted websites using WordPress and HTML to deliver impactful online experiences.-Conducted comprehensive Key Performance Indicator (KPI) tracking and analysis, utilizing tools such as Google Analytics, AHREFS, SEMRUSH, and MOZ.-Executed dynamic link-building strategies, forging valuable relationships with influential blogs and websites, and identifying sponsored post opportunities to enrich the backlink portfolio.-Employed keyword optimization techniques, including strategic placement within content and H1 and H2 tags, while maintaining a balanced keyword density to avoid overstuffing.-Conducted meticulous audits of multiple websites and pages to prevent keyword cannibalization.-Crafted compelling meta information for every page on clients' websites to enhance search engine visibility.-Performed comprehensive keyword research using Google's Keyword Tool to inform and guide client campaigns.-Utilized Google Search Console to disavow spammy backlinks, ensuring the avoidance of detection as a spammy site by search engine crawlers, while also implementing 301 redirects for 404 errors.-Enhanced SEO by optimizing image alt tags with relevant keywords.-Ensured every page was efficiently indexed by search engine crawlers, optimizing the overall online presence.-Strategically optimized Google My Business profiles for improved local search visibility. Show less

  • Product & Client Success (SEO)

    Aug 2019 - Aug 2020

  • SEO Specialist

    Aug 2018 - Aug 2019
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  Guest Ranger

  Mar 2021 - May 2023

  Chief Operating Officer

  -Led product development lifecycle, from ideation to launch, focusing on exceptional user experiences and customer satisfaction.-Managed product deployment using AWS and GitLab; enforced QA protocols with Postman to ensure API reliability.-Cultivated a culture of continuous improvement, resulting in market-driven products that boosted user engagement.-Developed and executed go-to-market strategies, aligning product, marketing, and sales efforts for market entry and growth.-Oversaw sales funnel management, optimizing lead generation, conversion, and retention to drive revenue growth.-Directed product roadmap strategy, prioritizing features based on customer feedback and market trends to align with business goals. Show less

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  Xenia Labs

  Sept 2023 - Jun 2024

  Head of Strategy & Product

  -Building different MVPs and POCs to take to market-Manage product lifecycle-Manage and create business GTM strategy

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  Pinnacle GTM

  Sept 2023 - now

  Principal

  - All things GTM for early-stage B2B startups- Product strategy & development