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Henrique De Castro

Henrique De Castro

Instrutor de Informática Junior

Followers of Henrique De Castro2000 followers
location of Henrique De CastroSão Paulo, São Paulo, Brazil

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  • Timeline

  • About me

    Co-Founder & COO at Vibezz

  • Education

    • ESPM Escola Superior de Propaganda e Marketing

      2020 - 2020
      Agile Marketing

    • Columbia Business School

      2017 - 2017
      Executive Education Digital Marketing: Customer Engagement, Social Media, Planning & Analytics

    • Universidade Anhembi Morumbi

      2013 - 2017
      Bachelor of marketing Marketing

    • Digital House Brasil

      2021 - 2021
      Data Analytics

      Activities and Societies: Power BI, SQL, KPIs, OKRs, Tableau, Data Viz, Storytelling, Segmentação. Geração métricas, indicadores e hipóteses de negócios através de metodologias como KPI, OKR, Problem Solving e Design Thinking. Construção de Dashboards, desde a base de dados ao Data Viz e Sotytelling. Manipulação de dados em Power BI e Tableau. Introdução e manipulação de dados e tabelas em SQL. Análises de segmentação e entendimento de base/público.

  • Experience

    • Mais Cursos Interativos

      Apr 2012 - Nov 2012
      Instrutor de Informática Junior

      Desenvolver aulas e palestras de informática, auxiliar a coordenação pedagógica, desenvolvimento de logomarcas, banners, apresentações em Power Point, treinamento do comercial para as vendas de cursos “vips” de programação.

    • Cinépolis

      Dec 2013 - Apr 2018

      I was responsible for digital marketing at Cinépolis Brasil. I developed actions, promos and digital campaigns, including:-Partnerships-PR-Social media-Facebook/Instagram/Google Ads-Digital Influencers-Analytics-Programmatic -ContentsI was responsible for all digital reports about digital campaigns and performances in Brazil, also managed briefings and budget of the area. Responsible for events at Cinepolis Brasil. Negotiation and follow up with different companies, clients creating media plans for events and partnerships with studios. Analysis and control of budget for construction and project of new theaters in Brazil. Negotiation and follow up with stakeholders and partners.

      • Digital Marketing

        Aug 2015 - Apr 2018

      • Marketing Assistant

        Nov 2014 - Aug 2015

      • Projects Intern

        Dec 2013 - Nov 2014

    • Velox Tickets

      May 2018 - Sept 2019

      Actions and digital campaigns about movies, products, services or promos, using many strategies and digital channels in:-Social Media-Mobile Marketing-Automation -Content Marketing-SEM-SEO-Programmatic-PR-UX-Budget management-Digital Analytcis Also was responsible for all partnerships with partners (studios).

      • Digital Marketing Coordinator

        Nov 2018 - Sept 2019

      • Marketing

        May 2018 - Oct 2018

    • Vibezz

      Sept 2019 - now
      Co-Founder and Head of Operations

    • ComSchool

      Apr 2021 - Apr 2023
      Professor

  • Licenses & Certifications

    • Cenários 2025

      FIA ONLINE
      Feb 2020

    • Speaker at PP Week 2019

      Faculdades Metropolitanas Unidas
      Apr 2019

    • Speaker at Expo Magalu 2021

      Magazine Luiza
      Aug 2021

    • Google Tag Manager

      Goobec Brasil
      Mar 2020

  • Honors & Awards

    • Awarded to Henrique De Castro
      Indicado ao Prêmio ED Profissional Destaque de Marketing 2017 Prêmio ED Jan 2018 Indicação dada para os profissionais que mais se destacaram no mercado de cinema no ano vigente. No caso, indicação ao Prêmio ED Profissional Destaque de Marketing na Categoria de Exibição.
    • Awarded to Henrique De Castro
      Indicado ao Prêmio ED Profissional Destaque de Marketing 2016 Prêmio ED Dec 2016 Indicação dada para os profissionais que mais se destacaram no mercado de cinema no ano vigente. No caso, indicação ao Prêmio ED Profissional Destaque de Marketing na Categoria de Exibição.