Eric Tan

Experience

• 

  Evermarch Holdings Pte Ltd

  Sept 1995 - Aug 1998

  Sales Executive

  Marketing of Computer Supplies (Toners, Ink Cartridges, Ribbons, Paper, and Computer Forms) to Corporate Customers.Liaison with clients and warehouse on delivery.Achieving Revenue and Profitability targets set by the Company.Collection of payments from clients.

• 

  Passo Technology Pte Ltd

  Sept 1998 - May 2002

  Senior Sales Executive

  Marketing of company products (Computer casing, Keyboard, Speakers, Mouse, Power supply, Color monitor & various peripherals) to resellers both locally & overseas.Liaison with customers and warehouse on timely delivery of goods.Achieve Gross margin targets set by the Company.Collection of payments from customers.

• 

  Corporate Innovations (S) Pte. Ltd.

  Jun 2002 - May 2011

  • Spearheaded the sales and marketing personnel in accomplishing the business, revenue, and profitability targets set by the company.• Defined and ensured compliance with the growth strategies for business expansion with the existing customers of the company aimed at enhancing market penetration.• Involved in sourcing, identification, development, and maintenance of the business relationship with new customers, suppliers, and vendors across the regions.• Participated in research and identified sources for prices, products, and information to meet the market demand requirements. Developed marketing tools and strategies for accomplishing aggressive territory growth and business expansion.• Reengineered business strategies based on the collated market intelligence on competition and other market trends aimed at enhancing market penetration.• Set up and developed profitable product lines in coordination with the customers, suppliers, and vendors. Resolved stock obsolescence issues through effective procurement and stock management.• Assessed and compared monthly and quarterly sales and gross profit forecast with the actual results achieved by territorial and individual product lines.• Prepared and ensured compliance with the financial statements of the annual budget and long-term business plans for maintaining organizational profit and loss.• Coordinated activities related to recruitment, development, and retention of sales & marketing personnel and implemented effective succession plans to enable potential leaders in taking future leadership roles in the organization.• Evaluated and presented various status reports at senior management reviews to realign policy decisions to changing market dynamics and other related factors. Show less • Responsible for leading and driving the Sales & Marketing division to achieve all revenue and profitability targets set by the company.• Responsible for formulating growth strategies for business expansion with the existing customers of the company.• Source, identify, develop and maintain business relationship with new customers, suppliers and vendors.• Formulate marketing tools and strategies to achieve aggressive territory growth and business expansion.• Acquire and develop profitable product lines and build professional relationship with customers, suppliers and vendors.• Prepare monthly, quarterly and annual business performance reports in a timely manner.• Carry out strategic and tactical business development planning. Show less

  • General Manager

    Oct 2007 - May 2011

  • Senior Regional Business Development Manager

    Jun 2002 - Sept 2007
• 

  V2Y Insurtech Pte Ltd

  Jun 2011 - now

  • Lead the Insurtech Segment to achieve performance targets.• To manage the Business Development, Client Services and Support, Product Development and Marketing as well as Backend Administration teams to ensure maximum effectiveness, efficiency, and coordination of all elements of service delivery.• Develop policies to cover all aspects of the Company's marketing, advertising, programmers, revenue generation, finance, and administration activity.• Set clear milestones with the Insurtech team to execute business plans.• Review segment performance and set corrective measures to improve on timely.• Oversee and monitor all financial payments from Underwriter are made appropriately or as agreed and in a timely manner.• Perform reviews of department activity against budget and other key targets.• Play a significant role in long-term planning, including an initiative geared towards operational excellence.• Interface directly with all aspects of the organizations’ operational activity, allowing a clear objective high-level assessment of overall effectiveness and efficiency to be ascertained and monitored.• Ensure Insurtech team comprises members who are properly trained and licensed where applicable. Where necessary, carry out internal training to Insurtech team to ensure staff is equipped with the know-how on business processes and other areas concerned.• Establish a good relationship with clients, insurers, and other vendors.• Ensure the Insurtech team is in compliance with company policies and meets audit requirements.• Any other ad-hoc projects assigned. Show less • Define and implement strategies based on the collated market intelligence on competition and other market trends aimed at enhancing market penetration.• Groom and manage the Sales and Marketing Personnel in accomplishing the business, sales, and revenue targets set by the company.• Set up growth strategies for business expansion with the existing customers of the company. Develop and maintain a productive business relationship with the new customers, suppliers, and vendors across the regions.• Maintain updated knowledge of prices, products, and information aligned with the market requirements. Roll out marketing tools and strategies to achieve aggressive territory growth and business expansion.• Function as a point of contact between partners and clients on all deployment needs and for running the day-to-day businesses.• Assess team performance and rendered productivity enhancement feedback. Organize training sessions for the team members based on the identified training needs.• Prepare and present various status reports to the senior management and other stakeholders to enable effective decision-making. Show less

  • General Manager

    Jan 2022 - now

  • Senior Regional Business Development Manager

    Jun 2011 - Dec 2021