
Ruben Rosas
Associate Financial Analyst

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About me
Demand Manager Latin America Region at Abbott
Education

Universidad de Puerto Rico
2009 - 2016Master of Business Administration (MBA) Marketing/Marketing Management, GeneralActivities and Societies: Tutor for Business Students: Accounting, Calculus, Statistics and Finance

Universidad de Puerto Rico
2003 - 2009Bachelor of Business Administration (BBA) Finance, General
Experience

Abbott Laboratories
May 2009 - Mar 2010Associate Financial AnalystSales ReportingActual and Forecast Upload for Sales and Expenses

Abbott
May 2010 - nowDemand Planner: Responsible for managing Puerto Rico’s rolling forecast with over 300 active items within a multi-channel planning system.Present on a monthly basis during S&OP meeting business performance and demand meeting changes to executive leadership and highlight critical business issues with advance insights.Manage and analyze Caribbean In Market sales for key countries to assess the team during the demand meeting process.Improved forecast accuracy for the Caribbean Region by 20% within two months of developing and implementing a daily performance tracker used by Customer Service and Distribution Manager. Show less Provide Consumption/Market Share Analysis and full year projection aligned to sales forecast and marketing strategies, taking into consideration market variations such as new product introduction, price variances and cannibalization.Regional and Local Brand Assessment Meeting: Discuss with DVP or General Manager year-to-date Brand performance and provide guidance to Sales and Marketing on significant variances that are a result of competition/share movement, promotional activity timing or any one time event that might be impacting the performance of the Brand. Also, present Brand P&L based on FTE allocation.Implement and improve reports that are highly adaptable to different management teams for effective decision makingMaintain and audit external users that provide market data to ensure the accuracy of the information presented to higher management.Support Marketing when developing price strategies with break-even analysis for sales and margin. Show less
Demand Manager Latin America Region
Oct 2020 - nowFinance Supervisor
Jun 2018 - Oct 2020Demand Planning Manager
Mar 2014 - Aug 2018Financial Analyst
May 2010 - Mar 2014
Licenses & Certifications

Business Insight Bronze Certification
Delta TrainingsApr 2014
Languages
- enEnglish
- spSpanish
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