Melanie Morales

Experience

• 

  American Eagle Outfitters

  Mar 2006 - Jun 2008

  Sales Associate

  - Promoted Sales Lead during Holiday 2007- Awarded certificate for Credit Card Sales from Regional Manager- Helped set up new Aerie store- Trained associates as directed

• 

  Texas State University

  Jan 2009 - Dec 2010

  Statistics Tutor

  - Provided help for students taking Statistics 3307- Provide help for students with SPSS and data analysis- Tutored and accompanied handicap students during Spring and Fall 2009- Assisted with tutoring research- Copied confidential tests for professors throughout the semester- Helped input large amounts of data for research- Performed office duties as needed

• 

  Texas State University-School of Journalism & Mass Communication

  Aug 2009 - Nov 2009

  PR Team for Mass Comm. Week 2009

  - Helped coordinate annual event. - Designed traditional promotional materials- Implemented and executed various tactics such as: information Quad event, flyers, outreach to traditional media outlets, social media with Facebook, Twitter and blogger- Met with guest speakers- Voice of Twitter throughout event- Supervised event to run smoothly

• 

  The Center for the Study of Latino Media & Markets

  Aug 2010 - Dec 2010

  Web editor & Advertising Intern

  - Monitored, updated and coordinated website to meet specific criteria- Advertised upcoming events through Facebook and Twitter- Created promotional material for events- Created information flyer - Created official certificate used in forum- Collaborated on ideas for promotional materials for future events - Provided leadership assistance in events of Spring/Fall 2010

• 

  The Vocational Agriculture Teachers Association of Texas

  Jan 2011 - Apr 2011

  Spring Intern

  - Act as primary contact for exhibitors and conference attendees- Invoice and collect over $100,000 in exhibitor fees- Create and update large database - Help organize and plan summer conference- Attended site visit to Arlington Convention Center- Maintain positive and helpful relationship with those participating in State FFA Convention and Ag Teachers Conference

• 

  Texas State University

  May 2011 - Jun 2018

  - create and update web pages- anticipate, identify, communicate, resolve and/or escalate problems and issues- evaluate, retrieve, review, edit, revise and/or add metadata records to databases- provide technical training to faculty, staff, co-workers, and students - answer inquires from students regarding graduate programs, application process, etc.- index admission documents to applicants' application - perform receipting for incoming applications to be processed - update The Gradate College website on a daily basis - maintain social media on Twitter and Facebook- supervise social media intern- member of Multiple ID committee- member of the Veteran Advisory Council- assist with graduation commencement ceremonies

  • Systems Support Specialist II - The Graduate College

    Sept 2016 - Jun 2018

  • Senior Graduate Admissions Specialist - The Graduate College

    May 2011 - Aug 2016
• 

  City of San Antonio

  Jun 2018 - now

  As an Operations Strategist, I help optimize work processes, develop and refine standard operating procedures, and enhance our team's efficiency within the Communications and Engagement Department. My role involves streamlining operations that empower collaboration and set team members up for success while showcasing all the amazing work they accomplish day-to-day!- Design and implement SOPs to standardize and improve workflow efficiency- Analyze current processes and technology to identify areas for optimization- Collaborate with multiple teams to ensure alignment with department objectives- Lead initiatives to improve resource management, project coordination, and overall team performance Show less As a Senior Special Projects Manager, I managed the Creative Services team in the Communications & Engagement Department, where we offer graphic design, web design and professional photography to more than 40 departments.- oversee and manage brand standards and development in City campaigns- develop and implements processes to meet standards and improve experiences- advocate for user-center design in visual graphics, including accessible and inclusive design- provides leadership and guidance on branding- lead organization-wide creative meetings each month- oversee third-party tools, implementation and management Show less Department: Government & Public Affairs- manages and coordinates projects and activities between various divisions, City departments, public agencies, and/or private sector representatives- leads web design and navigation strategy sessions- creates, enhances or modifies highly complex or multi-functional web pages and content- creates graphics and images for websites- assists in the design, development and implementation of web interface - oversees projects and implementation Show less

  • Operations Strategist

    Aug 2024 - now

  • Creative Services Manager

    Feb 2022 - Aug 2024

  • Interim Creative Services Manager

    Sept 2021 - Feb 2022

  • Special Projects Manager - Web Designer

    Jun 2018 - Feb 2022