Maya Hill

Experience

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  Towson University

  Jan 2020 - May 2022

  - Created, planned and implemented monthly programs fostering community and student development - Managed various administrative duties- Supervised 40 residential students to provide mentoring and other resources to the campus and university community - Wrote engaging social media messaging through captions and curating brand voice by commenting and responding to followers - Assisted in the development of social media campaigns- Planned and scheduled social media posting using Social Studio

  • Resident Assistant

    Aug 2019 - May 2022

  • Admissions Social Media Assistant

    Jan 2020 - Feb 2021
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  Imre

  Feb 2021 - Apr 2021

  Marketing and Public Relations Intern

  - Drafted press releases, editorial bylines and articles for clients - Conducted market and media landscape research by performing competitor audits to inform client deliverables, social strategies and media outreach - Performed research on clients by reviewing current media mentions to inform client of best strategies and opportunities for growth- Tracked and circulated all forms of press coverage daily

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  Discovery Inc

  Jun 2021 - Aug 2021

  Digital Convergence Intern at FoodNetwork

  - Edited video content using Adobe Premiere to create social assets including Tik Toks, gifs, and video compilations - Conceptualized and wrote integrated food brand-based entertainment packages on FoodNetwork.com- Utilized Adobe Experience Manager to create and execute content for FoodNetwork.com, including photo galleries - Performed weekly audits on FoodNetwork.com to ensure the content is up to date and check for spelling and grammar errors - Collaborated with the convergent team to develop new content ideas for social and digital platforms Show less

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  WarnerMedia

  Sept 2021 - May 2022

  - Worked alongside Design Program Manager focusing on 180 campaigns including, direct and affiliate partners, paid social, paid media, including display and UAC, and paid search efforts- Project managed all facets of creative development from strategy, production, through to delivery and execution for HBO Max Originals, HBO Originals, and Warner Bros. Pictures campaigns- Wrote strategy creative briefs that identified key insights and objectives for our internal creative teams and external agencies- Created informative presentations to share findings, insights, and marketing strategy with internal teams- Contributed to the brainstorm process when taking on new initiatives- QC tickets, confirmed final deliverables, confirmed specs, and taxonomy- Actively participated in marketing strategy development and campaign planning process- Helped kick off workflows in Monday.com to ensure all parties understand strategy Show less

  • Growth Marketing, Design Program and Strategy Intern (HBO Max)

    Jan 2022 - May 2022

  • Direct-to-Consumer Communications Intern (HBO Max)

    Sept 2021 - Dec 2021
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  Vector Media

  Jun 2022 - Oct 2022

  Experiential Marketing Project Manager

  - Managed day-to-day execution of event tasks against agreed upon deliverables- Assisted with venue sourcing, permitting, contract submission, creative, production, and more for experiential events - Set, communicated, and maintained timelines for event programs daily - Managed relationships with critical external vendors and built new relationships with innovative external vendors- Collaborated with cross functional partners to build strategies and establish responsibilities- Supported all phases of experiential campaigns to ensure on time and on budget delivery- Worked cross functionally to ensure that all creative, product, communication and marketing needs were met for the experiential activation Show less

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  McCormick & Company

  Oct 2022 - Mar 2024

  Social Media Community Specialist

  - Managed day-to-day organic social interactions across all social channels for brands including French’s, Cholula, Gourmet Garden and Thai Kitchen - Worked cross-functionally on tent pole campaigns offering organic and paid social support including French’s National Mustard Day (5.1B Impressions) and Cholula’s Mainstream Mexican Launch (1.1B Impressions) - Led concepting and creative briefing with creative teams on the production of new organic and paid social assets, both static and video - Collaborated with agency partners on paid social execution ensuring the Creative Asset Sheet is up to date and assets are flighting on time - Assisted licensing team with brand-partnership opportunities - Created and finalize monthly social editorial calendars - Monitored all social channels daily for opportunistic and trending moments - Planned and scheduled all social content using Hootsuite - Reported on social performance monthly to optimize social strategy across all channels Leadership Development- A member of the McCormick Black Employee Ambassador's Event’s Committee and Leadership Team where I planned and hosted quarterly professional development and social events Show less

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  WeightWatchers

  Mar 2024 - Aug 2024

  Associate Social Media Manager
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  Warner Bros. Discovery

  Dec 2024 - now

  Associate Producer - Growth Marketing | Max