Matt Banfield

Experience

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  Bio-Rad Laboratories

  Jan 2005 - Mar 2006

  Product Specialist

  Product Focus Area- Proteomics – 2D Electrophoresis- Laboratory Chromatography- Protein Electrophoresis- Automated Electrophoresis- Process ChromatographyResponsibilities/FocusesMy major responsibility was to assist the sales staff in both Australia and New Zealand to help achieve the divisional budget for the Protein Separation Division.Areas of focus where:- budgeting growth for equipment and consumables in terms of sales and profit and ultimately market share- training of staff and clients in specialised product areas - assimilation and distribution of product information within company- marketing of select product groups to general market - liaison with own manufacturer and external suppliers for product information and demonstration equipment - product launch and price setting- competitor analysis Achievements:- employee of the year 2005- grew business by almost $1 million over previous year- achieved over $4 million in sales in 2005 for the first time- completed 2005 109% of sales budget with highest profit margin in all product divisions- several courses in business skills and management completed - single largest year in Chromatography instruments sold (13) with mature product- launched the Experion automated electrophoresis system to market and sold 13 units in 2005 worth more than $250K Show less

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  Bio-Rad

  Mar 2006 - Apr 2009

  Regional Sales Manager

  Key Responsibilities/Focuses- Achievement of set profit target through strict control on pricing- Employment of new sales staff through targeted interviewing technique- Training of sales skills through Achieve Global Professional Selling Skills- In field coaching of sales staff through Professional Sales Coaching- Management and growth of existing key customer business - Motivation of sales staff through innovative incentive schemes e.g. red balloon- Performance management of sales staff through internal measurement programmeSelected Key Accounts - University of New South Wales (AUS)- Sydney University (AUS)- University of Queensland (AUS)- QUT (AUS)- QIMR (AUS)- ANU (AUS)- HRI (AUS)- Auckland University (NZ)- Otago University (NZ)- Massey University (NZ)- Canterbury University (NZ)- AgResearch (NZ)Achievements- Achieved 134% of sales plan in New Zealand in 2007, 51% growth- Achieved 102% of sales plan in Australia in 2007, 9% growth- Responsible for co-ordination of single largest sale ($715,000)- Achieved 101% of sales plan in New Zealand in 2008, - Achieved 103% of sales plan in Australia in 2008, 21% growth- Planned and implemented key account management for national top 10 accounts- Zero high performing sales staff turn over in more than 3 years- Employee of the Month for January 2009 Show less

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  Bio-Rad Laboratories

  Mar 2009 - Dec 2011

  Division Manager

  Key Responsibilities/Focuses- Execution of sales and marketing tactical plan to achieve growth targets in Gene Expression (GXD), Protein Function (PFD), Laboratory Separation (LSD) and Food Science Divisions (FSD)- Driving efficiency through the business by development of new channels and tools e.g. on line ordering, B2B, Tablets- Driving increase of consumables to equipment sales ratio to 50%- Focus on workflow selling in two key divisions (GXD&LSD) to ensure attachment of consumables to equipment- Achievement of profit targets through multi channel marketing including strictly controlled pricing strategy (price to market), coupled to extensive competitor analysis.- Direct management of 4 staff, specifically a Marketing Manager, two Regional Sales Manager and a National Sales Specialist- Realignment to achieve profitability targets and customer satisfaction through regular customer surveyAchievements- Country of the Year Process Chromatography 2010- Country of the Year Protein Detection 2010- Grew NZ business 13% 09/10 and on track for 10% 10/11- Grown Australian business 8% 10/11 YTD - Grown Gene Expression Division 8% 10/11 YTD- Grown Laboratory Separation business 29% YTD- Grown Consumables business 21% YTD- Grown Gross Profit by 1.9% 10/11- Addition of 5 extra FTE to suit business strategy- Implementation of SFDC CRM, ranked no.1 in Asia Pacific Show less

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  Sigma-Aldrich

  Feb 2012 - Aug 2016

  • Sales Director

    Oct 2014 - Aug 2016

  • Commercial and Applied Business Unit Manager

    Feb 2012 - Oct 2014
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  Eppendorf

  Sept 2016 - Jul 2020

  Regional Director of commercial performance for East Asia inc Korea, Pacific, Middle East and North Africa. Managing Director of Eppendorf South Pacific with commercial performance responsibility for Australia and New Zealand

  • Area Head of Sales East Asia/Pacific

    Jan 2019 - Jul 2020

  • Head of Region - EAPMENA

    Jan 2018 - Jan 2019

  • Managing Director

    Sept 2016 - Dec 2017
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  Miltenyi Biotec

  Aug 2020 - now

  Managing Director