Mohamed Kamel

Experience

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  Hive Ride

  Jun 2019 - Aug 2019

  Marketing Intern

  • Conceptualized and presented innovative social media campaign ideas that boosted audience engagement by 20% over the internship period.• Monitored social media platforms for emerging trends, industry news, and feedback, providing actionable insights that influenced content strategy.• Prepared and delivered detailed promotional presentations that contributed to the successful execution of marketing initiatives.

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  Skilldna

  Sept 2019 - Jan 2020

  Digital Marketing Specialist

  • Developed and executed a comprehensive social media strategy, resulting in a 30% increase in follower engagement and 15% growth in brand awareness within four months.• Defined and tracked key social media KPIs, using data-driven insights to optimize campaign performance and enhance content effectiveness.• Managed and curated all social media content, ensuring alignment with brand voice and marketing goals, leading to a 25% increase in content shareability.

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  Grand

  Mar 2020 - Jun 2020

  Media Buyer

  • Coordinated the creation and distribution of diverse digital content, including websites, blogs, press releases, and podcasts, which enhanced brand consistency and reach.• Managed end-to-end digital projects, ensuring timely delivery and alignment with strategic business goals, resulting in a 20% increase in project efficiency.• Established a strong web presence that boosted brand awareness by 35% through targeted digital marketing strategies.

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  TomKin Consulting, LLC

  Jun 2021 - Mar 2022

  Media Buyer

  • Increased client revenue by 40% by scaling high-performing ad sets and optimizing underperforming campaigns.• Achieved a 3.5X ROAS across multiple e-commerce clients, contributing to over $1.2M in total revenue.• Performed in-depth market research to identify emerging trends and adjust ad strategies accordingly.

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  EYouth

  Jul 2021 - Feb 2024

  Senior performance media buyer

  • Developed and executed comprehensive paid media strategies that resulted in a 25% increase in conversion rates.• Managed a 6 figures annual ad budget, optimizing spend across Google Ads and Facebook Ads to maximize ROI.• Led a team of media buyers, providing mentorship and strategic direction

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  Upwork

  Feb 2022 - now

  Senior Performance Marketing Specialist

  • As a Top Rated Plus freelancer on Upwork, I have delivered exceptional performance marketing solutions, achieving a 100% job success rate and consistently receiving outstanding feedback from clients. • Developed and executed high-impact paid media strategies across various platforms, including Facebook Ads and Google Ads, driving significant revenue growth for diverse clients.• Conducted in-depth analysis and optimization of ad campaigns, resulting in an average ROAS of 4X and enhancing overall campaign performance. Show less

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  MAG GROWTH

  Apr 2024 - now

  Co-Founder