Tio Muhardeva

Experience

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  Pekerja Lepas

  Sept 2015 - Jan 2020

  Freelance Graphic Designer

  - Menangani berbagai kebutuhan desain seperti banner, brosur, stiker, dan media promosi lainnya untuk kegiatan pemerintahan, swasta, dan organisasi, menghasilkan lebih dari 150 desain yang digunakan dalam berbagai acara.- Mendesain key visual untuk iklan di media sosial Meta, baik berupa gambar diam maupun motion graphic, menghasilkan lebih dari 60 kampanye iklan yang rutin setiap bulan.- Membuat content plan dan eksekusi desain serta konten untuk Instagram klinik kecantikan, meningkatkan engagement dan followers sebesar 30% dalam waktu 6 bulan. Show less

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  PT Rasa Muda Makmur (Akang Group)

  Feb 2020 - Jul 2023

  Senior Graphic Designer

  PT. Rasa Muda Makmur (Akang Group) is a company in the F&B sector that houses Baso Aci Akang as its first brand. As part of the Marketing & Creative division team, I contribute to:• Created visual content for social media resulting in 20+ content every month• Collaborated with the marketing team to achieve the target of an engagement rate of 3.5% • Developed campaign ideas with the marketing team impacted impressions>1M• Handled up to 10 design requests per month from partners who work with companies for marketing tool needs Show less

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  Anugerah Adiboga Abadi

  Nov 2023 - May 2024

  Graphic Designer
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  Wisma Hijau

  Feb 2025 - Aug 2025

  Digital Marketing Specialist

  Led end-to-end digital marketing initiatives for two brands: Wisma Hijau (event venue) and Catering Wisma Hijau. Worked across content creation, ad campaign management, and social media handling to increase brand visibility and customer engagement.Key Responsibilities and Achievements:- Consistently produced 50+ feed & story contents per month for each brand, including static visuals, carousels, and informative stories.- Created and published 15+ Reels/TikTok videos per month, focusing on promotional campaigns, storytelling, and trend-based content.- Increased monthly content reach by over 200% organically, with engagement rates ranging from 0.8% to 1.5%.- Developed, launched, and optimized paid campaigns on Meta and Google Ads, achieving CTR of 2.5% – 4% and efficient CPC below target.- Designed digital posters, flyers, and marketing banners regularly for social media, events, and promotional needs.- Managed social media platforms including content scheduling, replying to DMs and comments, and handling daily WhatsApp customer inquiries.- Captured and edited event documentation (photos & short videos) for digital publication and internal use.This role demanded creativity, attention to performance metrics, and the ability to manage multiple content pipelines while staying aligned with brand identity and marketing objectives. Show less

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  Seven Retail

  Aug 2025 - now

  Graphic Designer

  - Develop brand-consistent graphics for digital assets, both for paid and organic channels- Collaborate with the marketing team to create social media visuals- Design layouts for workbooks and other educational resources- Produce posters, flyers, and banners for promotional events- Assist in developing presentations and infographics for internal use- Contribute creative ideas to enhance the brand's visual identity