
Jacob Maxwell
Event Manager and Marketing Communications Specialist

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About me
Account Manager
Education

University of Utah
2010 - 2012Bachlor of Science Strategic CommunicationsActivities and Societies: During the Fall of 2011, my class wrote for Unewswriting on a WordPress.com, a blogging website, where I wrote two articles.

Salt Lake Community College
2007 - 2010Associate of Science Speech Communication
Experience

The Kollective
May 2004 - Dec 2015Event Manager and Marketing Communications SpecialistSalt Lake City’s The Kollective LLC is a concert promotion and talent buying agency. I was hired on the street team to help with advertisements for future events. I took over as Promotion and Production Manager of The Lo-Fi Café, a venue owned and operated by The Kollective, I helped book acts from all around the world to come share their talents on our stage. A successful show required finalizing details with booking agency, designing advertisements, coordination with media outlets, ticket outlets and street team members, advancing show with tour manager and sound staff, and overseeing the day-of production of the event. We put together on average 35 events a month at our peak. Show less

Rock Doc
May 2009 - May 2012Windshield TechnicianGenerating new business at the car wash from their existing customer base.

Scott Howell for U.S. Senate
Apr 2012 - Nov 2012Public Relations and Social Media CoordinatorMy responsibilities included: • Helping our candidate and campaign stay on message. • Advising PR strategy with Scott Howell during campaign events.• Scanning all media outlets for news on our candidate and our opponent Sen. Orrin Hatch.• Attending multiple events (parades, debates, festivals) to provide real-time updates on our social media sites.• Providing rapid response strategies for situations potentially harmful to the campaign. • Writing press releases regarding newsworthy campaign events and statements. Show less

Sparkle Express Car Wash
May 2012 - Dec 2013Social Media and Windshield Sales Manager• Presented windshield repair and replacement direct to public and to businesses. • Monitored and created content for social media sites.

AAPC
Jan 2015 - Oct 2015Inside Sales RepresentativeOriginally founded in 1988, AAPC's mission is to provide education and professional certifications to medical coders (inpatient and outpatient), medical auditors, compliance officers, and physician practice managers. Our goal is assisting our members to stay relevant in the ever-revolving world of healthcare. Currently, AAPC has a membership base over 154,000 worldwide, of which nearly 107,000 are certified.My main responsibilities include:Providing strategic consulting, including developing an education plan to help members reach their goal of being certified in their field. I advise them on educational opportunities that would best help them prepare to take our certification exams. Working with members and non-members that are actively looking into becoming a specialist in their field and providing them with the tools and education to either be successful in their current role or help them advance in their careers. Generating new sales opportunities from both inbound leads and outbound marketing campaigns. Working with members and non-members through the entire sales cycle to cater solutions to address both their immediate and future needs. Developing unique sales strategies derived from member feedback and our existing sales process.Being a mentor to new counterparts. Help them to learn our system and provide them with strategies that have been successful for me.I broke off from AAPC with the entire Enterprise Sales team into their new venture called "Healthicity." Show less

Healthicity
Oct 2015 - Apr 2017Sales & Marketing Development SpecialistHealthicity, formerly AAPC Enterprise, delivers simple, intuitive enterprise software solutions that solve everyday auditing and compliance challenges that healthcare organizations face everyday. As a market response rep, I follow-up on inbound leads generated from our marketing efforts. These inbound leads come from clients that have filled out web forms, downloading marketing content such as eBooks or whitepapers, attend webinars, or answered any of our marketing-generated emails. A typical discussion with potential clients focuses on their current organizational auditing or compliance process and how our software solutions can streamline their workflow. Another facet of my position revolves around lead generation. I research institutions looking for certain qualifiers that make it a targetable enterprise or consultation firm. I map out the organization looking for champions and decision-makers to best present tailored solutions to. I reach out to these potential accounts I deem 'qualified' with the goal of gauging their interest in what we offer and setting up a time to put our product in front of their faces in a live demo with one of our product experts. Finally, I'm tasked with taking inbound calls generated from our support line, marketing ads and content. Show less

SolarWinds
Aug 2017 - Nov 2019Strategic Account ManagerSolarWinds (NYSE: SWI) provides powerful and affordable IT management software to more than 100,000 customers worldwide – from Fortune 500 enterprises to small businesses. Focused on the real-world needs of IT professionals, SolarWinds products are downloadable, easy to use and maintain, and provide the power, scale, and flexibility needed to manage today’s complex IT environments.SolarWinds is one of the fastest growing software companies and has been featured on the Top Small companies in America list by Forbes magazine in 2012 and 2013! As a team member you will have the opportunity to work for a company that appreciates and values the voice of its internal customers as well as its external customers. You will also benefit from representing competitive products that makes an impact for their customers. Show less
Licenses & Certifications
- View certificate

HIPAA Privacy and Security
Eli GlobalMar 2016 - View certificate

Information Security
Eli GlobalMar 2016
Honors & Awards
- Awarded to Jacob MaxwellGraduated with Honors Salt Lake Community College May 2010
Volunteer Experience
Public Relations Advisor
Issued by Artists for Local Agriculture (A.F.L.A) on Jun 2012
Associated with Jacob Maxwell
Languages
- enEnglish
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