Experience

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  Ibm

  Jan 2000 - Aug 2000

  Direct marketing trainee

  • Assist in the development and implementation of direct marketing campaigns.

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  Suprides

  Aug 2000 - Oct 2001

  Marketing assistant

  • Create advertising plans, communication materials and update the website.

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  Cimpomóvel - veículos ligeiros, s.a.

  Nov 2001 - Jan 2006

  • Definition and implementation of the marketing plan, as well as budget control.• Preparation of marketing initiatives and events (dealers meetings, new products launches, motor shows and customer loyalty programs).• Global contents management of Suzuki website.• Monitor market and competition in terms of product and price positioning. • Coordinate marketing and communication activities (advertising, sponsorships, promotions and partnerships).• Work with creative agencies and manage POS and sales materials. • Co-manage and develop training programs for dealers network, together with external entities.• Conduct market analysis and produce Suzuki regular sales reports.• Provide and communicate internally sales information in the global market, by segments and geographic areas. Show less

  • Suzuki Product Manager

    Feb 2003 - Jan 2006

  • Suzuki & Saab Marketing Assistant

    Nov 2001 - Feb 2003
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  Páginas amarelas

  Feb 2006 - Dec 2013

  Sales enablement & communication specialist

  • Develop and implement communication initiatives (campaigns, events, newsletters).• Promote the brand and commercial offer through the online channels (SEO, SEA, Display advertising).• Set-up the annual plan for promotional materials (sales visuals, mailings, brochures, flyers, customer specific presentations).• Negotiate with suppliers and budget control.• Corporate site management.• Cooperate in the sales training preparation.

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  Magaworks

  Sept 2014 - Feb 2016

  Digital marketing consultant

  • Online contents management.

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  Oracle

  Feb 2016 - Feb 2019

  Senior marketing manager

  • Build and implement the marketing plan and demand generation programs to grow sales pipeline and revenue for Tech Sales organization.• Responsible for driving brand awareness and business leads for Oracle Technology products.• Plan, design and execute events for lead generation and nurture opportunities.• Manage digital marketing campaigns, ensuring lead quality control and follow up.• Monitor, report and communicate results, with improvement plans.• Align and leverage marketing and demand generation activities with all lines of businesses in the organization.• Relationship with marketing agencies, suppliers and budget control. Show less

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  Viriathus drinks

  Mar 2019 - Mar 2021

  Marketing manager

  • Definition and implementation of the brands local marketing plans, as well as budget controland allocation.• Deliver regular reports to global brands departments on sales performance and marketing initiatives.• Plan and execute B2B and B2C promotional campaigns to leverage results, working closely with the commercial department.• Design promotional assets, such as flyers, menus and other advertising media (online and offline) and develop POS solutions to ensure visibility, gain notoriety and boost consumption.• Events coordination, owned or third party, to increase brand awareness.• Establish partnerships and co-promotions, to promote product tastings and expand brands presence.• Liaise and negotiate with creative agencies and other suppliers.• Social media and website content management. Show less

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  Tech mahindra

  Sept 2021 - Jun 2022

  Cloud partner marketing program manager

  • Build collaborative partner marketing plans that deliver joint pipeline for Google Cloud Managed Services Providers.• Leverage curated partner marketing resources, including campaigns, templates and toolkits.• Create co-branded collateral promoting managed services for Google Cloud and prepare high impact content, such as customer success stories.• Guide partners through available marketing funding opportunities, while managing overall budget.• Track key marketing performance indicators, including attributed pipeline and ROI.• Foster long-term marketing relationships through consistent and direct engagement.• Lead cross functional cooperation with sales and product stakeholders. Show less

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  Cognizant

  Jul 2022 - now

  Senior project manager

  • Develop, manage, and monitor a detailed project schedule and work plan.• Lead standardization of processes and tools, driving continuous improvements to optimize productivity. • Develop project status, communicate process standards and changes, raise project delays and issues to workarounds, clearly to business and operations support team. • Collaborate with operational teams and business stakeholders to gather business requirements, supporting the design of new or improved processes of moderate complexity, and understand business/customer impacts.• Manage the sales experience improvement program, working cross functionally to collect inputs, analyze them, invoke action taking, follow-up tightly and communicate progress.• Extract data sets, perform analysis and build financial models to support pipeline coverage, renewal, or other initiatives. • Analyze performance and productivity data and prepare slides for Quarterly Business Reviews, or other Support/Sales leadership presentations. Show less