Experience

• 

  Ali & associates

  Jul 2014 - Jul 2014

  Law intern
• 

  Aiesec in iba

  Jun 2016 - Mar 2018

  • Vice President Marketing Communications | NYDS ' 17

    Mar 2017 - Mar 2018

  • Finance & Legal - Team Member

    Oct 2015 - Feb 2017

  • Director Campus Relations - Recruitment Drive

    Jun 2016 - Oct 2016
• 

  Chenak iba

  Sept 2016 - Apr 2017

  Entrepreneur
• 

  Resource linked

  Apr 2017 - Jun 2017

  Organizational development intern
• 

  Fuchsia magazine

  Jun 2017 - Aug 2017

  Marketing and business development intern
• 

  Venture for pakistan

  Sept 2017 - Feb 2018

  Trainer
• 

  Zari & co.

  Jan 2018 - now

  Marketing and business development manager
• 

  Procter & gamble

  Jun 2018 - Sept 2018

  Brand management intern
• 

  Daraz

  Jan 2019 - May 2019

  Project trainee
• 

  Procter & gamble

  May 2019 - Apr 2021

  • Brand Manager

    Jul 2020 - Apr 2021

  • Assistant Brand Manager Marketing

    May 2019 - Jul 2020
• 

  Swvl

  Nov 2021 - Nov 2022

  Marketing lead
• 

  Daraz

  Nov 2022 - now

  • Regional Beauty Strategy Manager | Head of PK FMCG

    Dec 2024 - now

  • Head of Industry - FMCG Marketplace

    Aug 2024 - Jan 2025

  • Category & Acquisition Manager | FMCG

    Mar 2024 - Jan 2025

  • Category Manager | Health & Beauty

    Nov 2022 - Mar 2024