Thomas Manfredi Jr.

Experience

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  IHeartMedia

  Mar 2013 - Jan 2014

  Promotions Coordinator

  - Was chosen out of a field of interns and applicants to be hired full time as a Promotions Coordinator. - Refined and performed Social Media strategies for brands such as Y-100, iHeart Media, Big 105.9, 93.9 MIA. - Led artist experience events for listeners during an onsite artist performance. - Was a key member of our team that executed our most successful Jingle Ball festival. - In charge of interviewing interns to bring on to the team.

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  OMG National

  Oct 2016 - Jan 2018

  Senior Account Executive

  - Managed and improved local SEO services for over 110 accounts.- Performed basic Social Media, Content, Web Development, and Paid Advertising services for my accounts. - Established effective working relationships with our internal teams to assure the alignment of business and marketing plans.- Optimize tools and resources from our agency partners to ensure the efficiency and effectiveness of all marketing programs. - Navigated our custom project management platform to task fulfillment needs to the appropriate team with the ETA being the most successful for our clients, as well as the teams' productivity.- Proactively reviewed industry innovation, stay in touch with upcoming trends, and best practices to make recommendations, improve campaign performance and evolve the marketing automation platform Show less

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  Executive Digital

  Feb 2018 - May 2020

  Senior Project Manager

  - Responsible for managing the digital presence for over 60 enterprise level brands. - Drove strategy and managed execution for SEO, Social Media, Paid Digital Advertising, E-Mail Marketing, Website Development projects. - Worked closely with cross-functional internal teams from sales to developers to develop initiatives and drive digital marketing adoption. - Delegating creative and production tasks to various departments to guarantee timelines for projects were being achieved successfully. - Partnered with our strategy and business development teams to analyze websites and ensure the conversion funnels are optimized. Show less

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  Innovative Direct

  May 2020 - Jul 2020

  Digital Marketing Manager
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  Datasys

  Aug 2020 - now

  • Completing Keyword Research, Competitor Analysis and a complete Site Audit, to perform on page SEO practices for clients. • Using Keyword Research, as well as Industry Research to write blogs and Press Releases for our clients. • Setting up and optimizing Google Ads campaigns, while tracking the results of the campaigns by using a variety of Analytics tools. • Overseeing and executing responsibilities for the Digital Department, which includes SEO, Paid Google Ads, Social Media, and Paid Social Media Ads. Show less

  • Director of Digital Strategy

    Aug 2020 - now

  • Director of Digital Strategy

    Aug 2020 - now
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  WAX | Healthcare Marketing

  Oct 2024 - now

  Digital Advertising Specialist