Marlize Cillié

Experience

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  Steiner Leisure Limited

  Apr 2010 - Nov 2011

  Therapist | Team Leader

  A Highly sales driven environment with weekly restructured targets, always pushing to better yourself. Generating your own clients. Demanding 14 hour working days 7 days a week, with 14 hours off a weak dependent on target reached. Responsibilities:• Team leader• Setting up marketing strategies for the cruise• Stock control for the department• Balancing my financial statements• Hosting Seminars (with the goal of obtaining clients)• Sales training • Meeting and exceeding in daily and weekly sales targets Show less

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  E-properties

  Jan 2012 - Jul 2014

  Candidate Estate Agent

  This is an industry 100% dependent on generating leads and building your network along with developing relationships. Service excellence is also very important generating referrals and client loyalty. Responsibilities:• Determine clients’ needs and financials abilities to propose solutions that suit them• Intermediate negotiation processes, consult clients on market conditions, prices, mortgages, legal • Perform comparative market analysis to estimate properties’ value• Prepare necessary paperwork (contracts, leases, deeds, closing statements etc)• Develop networks and co-operate with attorneys, mortgage lenders and contractors• Remain knowledgeable about real estate markets and best practices Show less

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  Flight Centre Travel Group South Africa

  Mar 2013 - Jul 2014

  Travel Consultant

  Working in a field I have never been exposed to before, I have definitely enjoyed this demanding, sales orientated environment. Responsibilities:• Collect payment for transportation and accommodation from customers.• Determine destination, mode of transportation, travel dates, financial considerations, and accommodation requirements.• Compute costs of travel and accommodations and present quotes to customers.• Book transportation and make hotel reservations, using a computer terminal or telephone.• Plan, describe, arrange, and sell itinerary tour packages and promotions.• Meeting demanding deadlines.• Very detailed oriented.• Marketing• Store's finance (Daily banking, Bank statements, Debt ledgers, VAT, In-house, and external • payments.• Social and Communicational (Arrange team dinners and area award's night's and fun Friday’s).• Sales training.• Revise goals & business plans monthly. Show less

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  Etienne Bedeker Inc

  Aug 2014 - Jul 2019

  Sales, Marketing and Public Relations

  A Very competitive, service orientated and client relations industry. Focused on building relationships with clients to maintain sales goals and creating new opportunities. Planning and executing traditional marketing strategies organising and planning in-house and client events.• Sales & Key account manager• Social Media management • Planning, developing and implementing PR and marketing strategies• Research and distributing press releases to targeted media• Preparing and supervising the production of traditional & digital marketing• Organizing events including lead generating training session, exhibitions, events• Managing and updating information and engaging with users on social media sites • Sourcing and managing speaking and sponsorship opportunities• Fostering community relations for clients through events such as open days/community initiatives• Managing the PR aspect of a potential crisis situationAdditionally assisting my clients with:• Building a successful reputable business• Using Social media marketing to their advantage• Planning and implementing online and traditional & digital marketing strategies Show less

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  Freelance

  Jan 2015 - Nov 2019

  Social Media Account Manager

  • Social media management• Strategic Development• Facebook, Twitter, Instagram Ads• Email marketing• Funnel Optimization• Marketing Strategy Analyses and Reports

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  360 Marketing Solutions

  Jan 2019 - Mar 2021

  Paid Media Manager

  • Leading the planning, creation, and ongoing management of Paid Social campaigns working alongside creative teams. • Launch, optimise, and oversee day-to-day management of Paid Social campaigns• Carrying out health checks on Paid Social accounts • Proactively performing regular optimisation of accounts, monitoring market changes and identifying development opportunities• Creating and leading the execution, development, and testing of plans• Provide regular campaign reports, along with analysis and recommendations• Preparing presentations, leading client calls and face-to-face meetings• Working with the Social Account Director to devise campaign strategy and translate this into successful campaigns• Motivating junior team members to develop their knowledge of social best practices• Accurate management of budgets and track KPIs for accounts Show less

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  Ogilvy South Africa

  Mar 2021 - Mar 2022

  Paid Social Campaign Manager (Social)

  • Markets: Spain, Italy • Portfolio: Philips Global• Participate in the construction of media plans answering clients' business challenges using social media touchpoints• Set up campaigns on platforms of choice, including credit validation, media allocation, tracking performance and optimisation, detailed planning of the campaign, and tagging rules.• Implementing a pool of unique targeting mixing. • Identify variables that can be optimised and execute optimisations• Aggregate results and prepare summaries and key learnings.• Prepare potential recommendations to strategists based on insights revealed through execution/optimisation to re-adjust plans.• Onboarding and training new campaign managers. Show less

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  The Media Image

  Mar 2022 - Jul 2022

  Senior Paid Media Specialist (PPC and Social)

  • Markets: United States of America • Portfolio: Black Opal, Fashion Fair, Bonne Maman, Cay Skin• Implementing, analysing & optimising paid media campaigns on various platforms, including but not limited to ( Paid Search: Google / Bing, Paid Social: Facebook, Instagram, TikTok) • Defining & Implementing digital advertising campaign budgets and media plans• Optimise and manage launched campaigns using various analytics tools• Creating & delivering reports highlighting campaign performance Show less

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  GroupM Sub-Saharan Africa

  Aug 2022 - Nov 2023

  Here are some of the key responsibilities and objectives for my new role:• Leading a team of Social Specialists to service 100+brands (Global, Luxury, Blue Chip)• Maintaining collaborative relationships with GroupM agencies and clients (Mindshare, Wavemaker, Essence Media)• Maintaining collaborative relationships with social platform stakeholders and negotiating partnership deals.• Developing systems & processes to streamline workflow inter-agencies and clients. • Developing and implementing overall social strategies in collaboration with digital strategic planners.• Conducting research using social tools to establish relevant paid strategies and targeting strategies.• Understanding clients' overall digital strategies and the role that social plays in the media mix.• Presenting strategies and research both internally and to clients.• Managing relationships with agency delivery managers to ensure agency satisfaction and KPIs are met.• Training and developing the entire Social Specialists team for GROUPM NEXUS.• Ensuring 100% compliance with GroupM and finance processes, policies, and procedures.• Managing the Social team with clear objectives and direction.• Building and managing client/agency relationships, as well as diverse teams with different backgrounds and career aspirations.• Motivating the team and managing performance.I'm thrilled to be part of a high-performance team with an excellent support network and development opportunities within GroupM. I'm also looking forward to driving excellence and quality within social, standardising output and delivery per stream, and contributing to the BOOST of expertise and energy that powers our media impact. At GroupM, fostering a culture of diversity and inclusion is important to us, and I'm proud to be part of a team that values its people as its strength. Show less • B2B & B2C• Markets: Sub-Saharan Africa• Portfolio: Netflix, Openserve, BCX, YEP, Telkom B2B, Telkom Consumer• Analyse, track, and optimize on an ongoing basis effective benchmarks for measuring thecampaigns performance including keyword/placement bids, account daily/monthly budget caps,impression share, quality score, CTR, conversion rate and other important metrics and proactivelymake strategic recommendations to meet campaign goals and improve performance.• Communicate with internal stake holders on project development, timelines, and results. Workclosely with the other team members to meet goals.• Monitor and administer analytics dashboards and key reporting MIS tools and regularly makerecommendations for improving the data available.• Stay ahead of the competition by analyzing, keeping pace and regularly documenting searchengine and PPC industry trends across web and mobile platforms, and adopting new/bestpractices on an ongoing basis. Show less

  • Head of Paid Social

    Mar 2023 - Nov 2023

  • Senior Paid Media Specialist (PPC and Social)

    Aug 2022 - Mar 2023
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  360 OM

  Mar 2024 - now

  Senior Account Director