Erik Spooner

Experience

• 

  Kohl's Department Stores

  Jun 2006 - Aug 2007

  Graphic Designer

  Created 150+ Ads on a weekly basis. Process included: Obtaining information from marketing team, sizing templates, revising information in template, and finishing up with confirmation of ad placement with vendors. Proofing and quality control of files. Visualizing and conveying a creative strategy including a web banner and classified ad for future advertising. Created logos for internal website. Constructed loss prevention posters. Designed posters that were placed on registers at Kohl’s Department Stores. Made edits on Beauty Boutique binder, which portrayed the layout of beauty products in Kohl’s Department stores. Helped with layout and edits of Visual Manual, which portrayed the placement of signs throughout Kohl’s. Show less

• 

  MRA—The Management Association

  Nov 2007 - Mar 2013

  Graphic Designer | Imagineer | Project Coordinator

  Successfully creating fresh advertisements from concept through completion. Construct brochures, newsletters, e-alerts, logos, and other collaterals while maintaining brand standards. Lead designer for an association managed by MRA. Assist sister organization in developing new brand. Construct collaterals for seminars, keeping consistent and error free programs material. Animated a short flash film portraying MRA’s purpose. Coordinated logistics and marketing of annual conferences. Manage the daily interaction between clients and designers ensuring completion of projects. Coordinate vendor negotiations for finalization of print project. Organize and maintain meetings between customer and designer. Show less

• 

  Caffeine Studio

  Mar 2013 - Jan 2014

  Lead Designer

  Communicates design vision, results, and stories to a variety of audiences (internal/external) informally and at a high level. Manages the presentation of projects at all stages, design reviews, sales meetings, customer/client interaction. Creates innovative front end development and designs using best practices in user experience. Works with back end developers to bring web projects to life. Develops WordPress sites using latest technology with the ability to view on multiple platforms.

• 

  Stir, LLC

  Jan 2014 - Jul 2018

  Sr. Digital Producer

  From creation to completion of anything digital, including but not limited to: Project Definition, Project Scope, Wireframes and Site Architecture, Visual Design, Site Development/Management of Developers, Site Testing, Launch & Site Maintenance.

• 

  DigiGrated LLC

  Apr 2019 - now

  As the Sr. Director of Martech, Erik leads the technical product management function within Marketing Technology, leading a coordinated roadmap of technology commitments across brand, consumer, marketing capabilities, and experiences.

  • Senior Director of Marketing Technology

    Feb 2021 - now

  • Senior Digital Producer

    Apr 2019 - Feb 2021