Anoop Prasannakumar

Experience

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  Fujitsu

  Sept 2005 - Mar 2006

  Customer Accounts Agent (Reporting to Team Leader)

  - Tescos and Virgin Broadband Internet customer billing billing management for South Wales region.- Report problems and faults in billing.- Updating customer data, including faulty connections.- Customer Service for billing enquiries.

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  CNET Networks

  Apr 2006 - Apr 2007

  Tele-Marketing Representative (Reporting to Marketing Manager)

  - B2B lead generation marketing various ORACLE & Microsoft solutions to corporates.- Update the database and maintain complete client records.

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  Bayt.com

  May 2007 - May 2009

  Marketing Consultant (Reporting to Country Manager)

  - Create promotional packages for Bahrain market.- Market services and packages digitally.- Develop relationship with companies having recruitment needs.- Understand market trends from sales team.- Provide online demonstration to clients.

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  Gulf Future Business SPC

  Jun 2009 - Jul 2015

  Marketing & Events Coordination Manager (Reporting to Group CEO)

  - Managing marketing requirements of the group (5 companies).- Create events marketing plan for the group.- Manage and coordinate events held at Dubai & Bahrain (GITEX, Gulfood, Big5, Intersec, Automechanica, BeautyWorld, Meet ICT, Innovtech, ​​BITEX, etc).- Manage marketing requirements of events.- Acquire event sponsors and legal permissions.- Website, Social Media and Content Management, including SEO.- Coordinate mass communication (traditional & digital).- Coordinate build up and print requirements of exhibitors.- Prepare corporate and high-level project presentations.- Manage and contribute creative content.- Screen CV’s & interview marketing and sales candidates.- Prepare tenders, proposals, agreements and contracts. Show less

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  Bahrain Petroleum Company

  Aug 2015 - Jul 2017

  Marketing Specialist (Reporting to Section Head)

  - Strategically assessing opportunities to reach new customers.- Strategic marketing to the corporate sector.- Conducting roadshows for product awareness.- Maintaining highest level of customer service by ensuring value for customers persist over the long-term.- Conduct research on associating with various retailers for add-on benefits.- Preparing and copy writing for required marketing material for the department (including website).- Preparing professional management presentations. Show less

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  BFC Group Holdings

  Jul 2017 - now

  Group Marketing Manager

  - Lead and manage the marketing activities of 6 entities in 5 countries i.e. Bahrain, Kuwait, UK, Malaysia and India and deliver strategies to meet the requirement of the business- Developing annual marketing plans i.e. PR / CSR / Social Media / Internal Communications.Manage marketing budgets effectively to ensure maximum ROI- Digital: Manage the day to day running of group websites and the intranet in accordance with brand guidelines and business requirements. Work in conjunction with external agencies to ensure all digital and social media is on brand and achieving the ROI expected i.e. implementing an SEO/SEM strategy, monthly social media etc. across all countries- Branches: Maintaining good understanding of customer demographics to ensure that all marketing and communication is understood by the target audience- Project Management: Undertake the delivery of projects to enable BFC to launch new initiatives.- External Communication: Develop a communication plan on an annual basis and manage the delivery and execution of all marketing communications in terms of PR, CSR, Blogs and any other type of medium- Internal Communications: Develop and enhance the team’s ability to communicate with employees across the Group Show less