Rahul Jain

Experience

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  Reliance Jio Infocom Limited

  May 2014 - Jul 2014

  Summer Intern

  • Assessed smartphone and app markets, and in-app advertising trends • Estimated revenue for in-house mobile analytics solution ‘Datagrinch’ after studying competitors • Wire framed model and created GUI for Datagrinch – mobile app data acquisition and analysis service, along with 4 team members

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  ICICI Bank

  Jul 2016 - Jun 2017

  Management Trainee

  Management Trainee | Corporate Payment System• Developing file transfer network services for major corporates & DCCBs for corporate payments • Research & implementation of new integrated payment gateway services•Testing, implementing & supervising secure (PKI based) file transfers services, monitoringtransfers, & managing vendor support

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  Freelance (Self employed)

  Jun 2017 - Sept 2019

  Filmmaker

  Over 30 short films - fiction, animated shorts, commercials, documentaries and corporate videos. Writer, researcher, director, editor, sound design and colorist.

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  Looking China

  Jun 2019 - Jun 2019

  Documentary Filmmaker

  Looking China 2019 is filmmaking cultural exchange program, sponsored by the Huilin Foundation, and conducted by Beijing Normal University, in China, for a select number of film students from across the world. I shot, directed and edited a documentary on a 4000 year old Ginkgo Tree, all within 15 days. The film premiered in Shandong, China.

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  Parivartan Bihar

  Sept 2019 - Mar 2020

  Documentary Filmmaker

  Made a series of 4 films made for Parivartan Bihar, an NGO based in Siwan, Bihar that works in livelihood, women empowerment, community sports & theatre. Handled end-to-end production of the videos, including research, direction, shooting & editing. Made as part of NID Graduation Project.

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  GetMega

  Aug 2020 - Jul 2022

  Content & Creative Strategist | Video Producer

  Brand & Creative Strategy - Conceptualised digital campaigns & content for Instagram, YouTube & Facebook - writing concepts, budget & audience planning, video production, influencer collabs, posting & ORM- Scaled Insta (10k to 50k likes) & FB (50k to 120k), with 120M+ reach & 45M+ Reel views with comic, product led content- OKRs for building brand awareness & recognition included↑ Organic searches: +35% in JFM’22 ↑ Brand website landings: 3.5x in 2021↑ Engagement: Optimise 75% video view #KheloMagarPyaarSe IPL’21 campaign with Jonty Rhodes - saw 750k+ views without skips, 88M+ impressions - Did user calling & ran R&F campaign experiments for generating content & audience insightsCopy & Content - Wrote the website content with SEO integration- Did UX copywriting for the product, including feature nomenclature, content for landing pages, onboarding & FTUX- Creative copywriting for notifications, SMS & affiliate marketing creatives in English, Hinglish & HindiVideo Production & Planning- Project management for 300+ video creatives in remote, for in-house team of animators, illustrators, music & VO artists- Created 100+ short animation & live-action ads/product videos, including story, scripting, production planning, storyboarding, casting, shooting, acting/VO, art direction, acting, influencer handling, direction & offline edit- Did performance evaluation & A/B testing of creative. Optimised performance marketing videos for CPI/CPD/ARPU depending on requirement, helping in 5M+ app downloads"Directed the legendary Jonty Rhodes & got him to rehearse & shoot bollywood dialogues in Hindi, all during IPL’21! " Show less

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  Cradlewise

  Jul 2022 - Dec 2022

  Video Specialist

  - Produced, scripted and edited 100+ videos, spanning product showcases, in-app tutorials, social media content, marketing & employer branding creatives- Crafted animations and visual content for website and product marketing.- Catalyzed Instagram growth from 1k to 10k followers and secured the initial 1k TikTok followers through engaging video content created in collaboration with content team- Contributed to A/B tested video campaigns targeting the US market, resulting in increased ad spends, CTRs and sales Show less

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  SuperShare

  Jan 2023 - Jun 2023

  Chief of Staff - Brand, Design & Creatives

  - Led Agile adoption in creative production, optimising project timelines for design, creative & content teams—enhancing transparency, efficiency & communication- Managed a creative team of 6 in-house designers (graphic, video & motion) and external collaborators for producing growth, product marketing, branding & social media creatives- Conceptualised a social media roadmap, driving brand ssup.social to its first 1k Instagram followers through original content and influencer collaborations- Designed web content & animations, collaborated with product & content teams on messaging & UX copy for creator web products and consumer Android apps- Scripted & directed 50+ videos and static ads, overseeing execution, review & publishing. Collaborated with marketing teams for performance analysis & creative optimisation Show less