
Lauri Apajalahti
Laboratory assistant

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About me
Service Design | UX Design @SOK
Education

Aalto-yliopisto
2005 - 2012Master of Science (M.Sc.) Communications TechnologyMasters: Strenghtening customer orientation in the contex of a professional service firmBachelors: Käyttäjäkeskeisen metodiikan valinta eri sovellutuksille (Application Specific Selection of User Centric Design Methodology)
Experience

Alimetrics Ltd
Jan 2003 - Jan 2005Laboratory assistantAlimetrics is an independent company providing contract research and technical service for the food and feed industry, animal and human health sector, and other industries where microbial interactions affect the business.Alimetrics designs and executes tailored research and development (R&D) projects for companies, research centres and universities worldwide.

Helsinki University of Technology
Jan 2009 - Jan 2011Research assistant & course assistant at Project Business GroupProject Business research group studies projects in their wider business contexts, beyond traditional single project management.Project Business research group develops new applicable knowledge and novel management approaches in collaboration with Finnish and international universities and both private firms and public sector organizations.

Etnoteam Finland Oy
Jan 2011 - Jan 2013Consultant, User ExperienceProject manager in both international and national projects.Customers from gaming industry to insurance companies.Projects included user requirement gathering, creation of use cases, concept and prototype development and validation. Project phases included project planning and scheduling, research and design, customer meetings and final presentations.Applied methods such as expert evaluations, usability tests, competitor analysis, focus group studies, long-term studies, and prototyping. Show less

Cresense
Jan 2013 - Jan 2015Cresense is a leading international Service Design company. We help you define and implement a customer centric service strategy.With our Customer Engaging Design process - based on facts gained through deep customer and market insight – you get services that really make sense and create excellent customer experiences.Services with excellent Customer Experience improve your sales, customer loyalty and efficiency.The company was formerly known as Etnoteam Finland.My role was as a program / account manager:QA responsibility for Cresense's key accounts, including Microsoft and Rovio. Additionally, I have held global design project coordination responsibility, working with teams in Finland, the United Kingdom, India, the United States, China, and Spain." Show less
Senior UX Specialist
Jan 2014 - Jan 2015Account Manager
Jan 2013 - Oct 2014

DNA Oy
Jan 2015 - Dec 2018Service Design Lead / Customer Experience Management asiantuntijaAs the Omnichannel Service Design / Customer Experience Lead, I was responsible for creating seamless customer experiences across all channels for both B2B and B2C customers. In this role, I was coordinating and leading design initiatives with partners, product owners, IT, and marketing teams. Key responsibilities included:- Acting as a Lean UX professional in a Scrum and SAFe environment- Leading design efforts in long-term IT development projects- Facilitating cooperation between design and development teams as well as agency partners- Sharing ownership of the Living Style Guide. Show less

Siemens
Jan 2019 - May 2023Digital Solutions offers a compelling proposition for FINBALT manufacturing companies to enhance efficiency and quality through digital transformation.Our team of experts, including designers, developers, and data analysts, works closely with our customers to define the business requirements, design innovative solutions, and implement them with the support of our extensive ecosystem. By leveraging cutting-edge technology, we empower manufacturers to achieve their goals and stay ahead in the competition. Show less Value Hacker is a modern, collaborative and holistic approach for solving business challenges. The approach is developed by Siemens Finland and later adopted by Siemens AG.My role was to act as an ambassador for the approach, develop it further, and lead customer projects.Until 2022 we have facilitated over 80 Value Hacker projects and supported Siemens AG to globally roll-out the approach. Other responsibilities:- Developing service strategy & service portfolio- Leading service design activities- Developing customer understanding- Leading projects for manufacturing customersFor references:- https://new.siemens.com/fi/fi/yhtio/stories/teollisuus/yhdessa-kohti-menestysta.html- https://new.siemens.com/fi/fi/yhtio/stories/teollisuus/kohti-tiedolla-johtamista.html Show less
Digital Solutions Manager
Jan 2022 - May 2023Head of Service Design, Digital Enterprise
Jan 2019 - Jan 2022

SOK
Jan 2024 - nowSenior Service Designer
Licenses & Certifications

Myyjän Personal Trainer
Zeeland TrainingApr 2013
Leading SAFe 4.0
Scaled Agile, Inc.Dec 2016
Certified Scrum Product Owner
Scrum Alliance
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