Jessica Rose MSc, FICRS

Jessica Rose MSc, FICRS

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  • Timeline

  • About me

    Senior Manager, Digital Impact & Sustainability Campaigns at BT Group

  • Education

    • CIM | The Chartered Institute of Marketing

      -
      Behavioural Economics course
    • Chartered Institute of Public Relations

      -
      PR Writing Skills
    • University of Brighton

      -
      BSc(Hons) Architectural Technology

      Activities and Societies: Student member of the Royal Town Planning Institute.

    • University of Brighton

      -
      MSc Town Planning Sustainable Development
    • CIM | The Chartered Institute of Marketing

      -
      Psychology of Persuasive Marketing Communications
    • Chartered Institute of Public Relations

      -
      Stakeholder Engagement
  • Experience

    • Sky

      Sept 2010 - Sept 2018

      I am responsible for the delivery of Sky’s Inspirational Business KPIs relating to the group strategy on supply chain and human rights.I support the business and suppliers in identifying and addressing social, ethical and environmental risks.I ensure there is effective and robust due diligence to prevent, mitigate, remedy and account for ad-verse human rights impacts of Sky’s activities including legal requirements of the Modern Slavery Act.I support the business with its single use plastics transformation target as part of Sky Ocean Rescue for all suppliers. Show less The Sky Forum is an elected population of employees from across the business empowered to make Sky even better for colleagues and customers. I was elected to as the representative for the Corporate Affairs function at Sky. My role is to amplify the voice of my 120 constituents, contributing to working groups on their behalf and representing their views to our business leaders. The Sky Forum brings people together: leaders better understand the needs of their people and people better understand the needs of the business. Show less I managed our charity partnership, Sky Sports Living for Sport, to deliver Sky Academy in Ireland and oversaw the strategy and delivery of Sky’s volunteering programme across the UK & Ireland. • Delivered Sky Sports Living for Sport initiative in a third of secondary schools across Ireland.• Developed strategy and coordination for the successful engagement of over 10% of our employees (2,200) with the initiative through volunteering.• Drafted presentations for senior leaders and briefed them.• Briefed producers on the creation of TV promotions and shows including Sky Sports Game Changers.• Managed events in the UK and Ireland for 200+ young people and senior stakeholders.• Managed staff engagement team. Show less I developed, implemented and managed the marketing strategy for Sky Academy.• Increased consumer awareness of Sky Academy to 46% driving favourability to the Sky brand by building and delivering an integrated marketing and staff engagement strategy. • Carried out consumer and staff research to gain insight to improve the marketing strategy. • Managed multiple agencies and budget. • Collaborated with the business to leverage free Sky inventory, programming/Sky channels and PR to maximise reach of Sky Academy at minimum cost. • Developed strategic communications to segmented audiences.• Talent management and briefings Show less I developed, implemented and managed the strategic sustainability engagement plan so that Sky was recognised by opinion formers as a corporate leader.• Increased recognition and improved Sky’s partnerships through creating targeted, timely and integrated communications to engage with opinion formers including charities, NGOs, MPs, sustainability professionals and engaged consumers. Implemented through the use of digital media (interactive website, social media, creation of videos), branded print media (annual sustainability report, newsletters), events and speaking platforms for senior members of staff.• Managed the measurement and external verification of Sky’s social impact and analysed effectiveness of the engagements and produced recommendations for improvements. Show less

      • Inspirational Business Manager, Responsible Sourcing & Human Rights

        Apr 2018 - Sept 2018
      • Sky Forum Representative for Corporate Affairs

        Dec 2017 - Aug 2018
      • Sky Ocean Rescue Manager, The Bigger Picture

        Jul 2017 - Apr 2018
      • Sky Academy Manager

        Nov 2016 - Jun 2017
      • Engagement Manager, Sky Academy

        Jun 2014 - Oct 2016
      • Engagement Manager

        Sept 2013 - Jun 2014
      • Stakeholder Engagement Executive

        Sept 2012 - Aug 2013
      • Environment Analyst

        Sept 2010 - Aug 2012
    • O2

      Sept 2018 - Oct 2019
      Sustainability Partnerships Manager

      • Social impact programme development and delivery of O2’s partnership with the UK’s leading children’s charity, the NSPCC, to deliver on ambitious public sustainability goals. • Customer and employee fundraising and engagement. • External customer and stakeholder event management. • Social impact story-telling.

    • BT

      Oct 2019 - now
      • Senior Manager, Digital Impact & Sustainability Campaigns

        Sept 2022 - now
      • Digital Impact & Sustainability Campaign Manager

        Sept 2020 - Aug 2022
      • Digital Skills Campaign Manager

        Oct 2019 - Aug 2020
  • Licenses & Certifications

    • Fellow of the Institute of Corporate Responsibility and Sustainability

      Institute of Corporate Responsibility and Sustainability
      Mar 2019
      View certificate certificate