Louise Skafsgård Jeppesen

Louise Skafsgård Jeppesen

Freelance Marketing Consultant

Followers of Louise Skafsgård Jeppesen591 followers
location of Louise Skafsgård JeppesenHerning, Central Denmark Region, Denmark

Connect with Louise Skafsgård Jeppesen to Send Message

Connect

Connect with Louise Skafsgård Jeppesen to Send Message

Connect
  • Timeline

  • About me

    E-commerce Manager, DK Company A/S

  • Education

    • Lemvig Handelsgymnasium

      2001 - 2004
      HHx
    • Bigum&Co

      2021 - 2021
      Digital Marketing 12

      - SEO- Google Ads- Social media strategy- E-mail marketing- Content marketing- Copywriting- Advertising on Facebook and Instagram- User-friendly website and CRO

    • Aalborg Universitet

      2004 - 2009
      Cand.merc Marketing
    • Aalborg University

      2004 - 2007
      Bachelor Economics
  • Experience

    • TalentNord

      Jan 2007 - Jun 2009
      Freelance Marketing Consultant

      Solution-oriented work for other companies. Planning and conducting market research using desk research and telephone interview. Dissemination of the results of the market research.

    • Get2Market

      Jan 2008 - Jun 2009
      Freelance Marketing Consultant

      Planning and conducting data in the form of desk research and telephone interview in the Danish and European markets.

    • Aalborg University

      Mar 2008 - Jun 2008
      Study assistant for PhD student

      Preparation of online questionnaires in Survey Xact and later data processing in Excel and SPSS.

    • Qvist Executive Search

      Jun 2008 - Jun 2009
      E-searcher

      Market analysis's of the Danish and Swedish markets, identification of the right people for a further recruitment process, development of processes and structures, updating of various databases. Experience with databases and telephone interview.

    • Onfone

      Oct 2009 - Jan 2012
      Existing customer manager

      Responsible for activities for existing customers, including preparation and distribution of newsletters, Facebook activities and various retention activities. Preparation of various ongoing customer surveys with the purpose of measuring satisfaction, ensuring customer retention and gaining customer insight in relation to product development.

    • Onfone/TDC

      Jan 2012 - Sept 2014
      Analyst

      Structuring and preparation of business and customer analysis. Certified in Targit Fundamentals and Report Designer. Questback user as well as various customer databases.Data warehouse implementation. Structuring and building of daily, weekly and monthly reports as well as various ad hoc analyzes for business development.Responsible for structuring and preparing various customer surveys, including surveys to measure satisfaction among new and existing customers as well as identify causes of churn among terminated customers. Responsible for subsequent data processing and analysis with a view to disseminating knowledge that can be used in connection with business management and development. Show less

    • BESTSELLER

      Sept 2014 - Jul 2020

      - Data driven business development- Customer and market insights- Performance marketing- Retail planning and business analysis - Follow up on marketing and retail campaigns- Business analysis and business development- Customer insights and market research - Performance Marketing- Social media strategy- Customer journey

      • Retail Planner & Business Analyst | NAME IT

        Feb 2018 - Jul 2020
      • Performance Analyst | BESTSELLER and NAME IT

        Sept 2014 - Feb 2018
    • .

      Aug 2020 - Sept 2021
      Data driven analyst - digital marketing

      - Business analysis and development- KPI analysis and reporting- Customer and market insights, eg. competitor and target group analysis- Customer satisfaction and retention- Digital marketing- E-mail marketing- Social media strategy- Customer journey

    • Brands4kids A/S

      Sept 2021 - Feb 2022
      Marketing Coordinator

      - Data driven business development- Streamlining and optimizing processes- Coordination of packs and style descriptions- Coordination, planning and performance follow-up of B2B emails and campaigns- E-mail marketing strategy- Marketing strategy- Ensure brand awareness and visibility in the markets

    • DK Company A/S

      Mar 2022 - now
      E-commerce Manager

      - Data driven business development- Drive sales through bonaparteshop.com- Performance follow up- Campaign planning and execution- SEO optimizing

  • Licenses & Certifications

    • Google Ads Search Certicifation

      Google
      Aug 2021
    • Google Analytics Individual Qualification

      Google
      Jun 2021