Amay Kudyadi

Experience

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  Atos Origin

  Jan 2005 - Jan 2005

  Executive customer care
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  One Advertising

  Jan 2006 - Jan 2007

  Client Servicing
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  Madison Communications

  Jul 2007 - Jan 2008

  “SeniorClient Servicing Executive.”

  Managing Key accounts - OBEROI Constructions, Walchand Dale Carnegie Finishing School, Next GEN publishing (FHM & Hello 45) and EMCO.To identify Client specific catchment areas to strategise and implement Advertising activity throughout the various medium.Analysing the Market, Competition & identify opportunities, threats and key issues.To budget Advertising plan, monthly or quarterly, depending on the client requirements so as to increase the Sales parameters for the allotted Account’s.To set and manage proper Pro–active Targets to ensure smooth flow of job responsibilities of Team Members.To maintain healthy and fruitful relations with Team Members and motivate them to achieve their goalsTo apply proper man-management skills and ensure the field force achieves the productivity norms and has maximum market penetration. Show less

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  ItzCash Card Ltd.

  Jan 2008 - Dec 2012

  Senior Manager - Marketing & Communications

  Marketing Communications: Managing the marketing communication on digital domain. Designing and implementing an annual marketing calendar while proposing branding and media display, through advertising, direct mail, ATL, BTL, press conference, online & mobile, etc. Facilitating the development of online entertainment sites. Conceiving VAS like mobile TV & WAP portals and launching them to achieve higher number of consumers and developing engagement. Designing strategies and policies for promoting and supporting the company products and services. Marketing / Business Development: Developing marketing strategies to build consumer preference and drive volumes. Evaluating marketing budgets periodically including manpower planning initiatives and ensuring adherence to planned expenses. Planning marketing activities for achieving volume estimations and reviewing effectiveness. Creating brand awareness and providing information regarding product to increase sales. Brand Management: Implementing promotional activities in coordination with external agencies to spearhead product launch, brand promotion & event management initiatives. Ensuring maximum brand visibility and capturing optimum market shares. Developing volume estimations for the unit with product pricing computations. Show less

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  Ogone EBS

  Dec 2012 - Sept 2014

  Senior Manager - Marketing & Communications
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  Edabba.com

  Sept 2014 - Mar 2015

  Manager Marketing
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  Ajmal & Sons

  Apr 2015 - Apr 2018

  Marketing and Advertising Manager
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  EBIXCASH World Money

  Apr 2018 - Oct 2022

  Assistant Vice President
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  PNB MetLife India Insurance Co. Ltd

  Mar 2022 - now

  Senior Manager Digital Marketing