
Roy Sellers
Sr. Field Sales Engineer/Account Development Manager

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About me
Technology Advisor at Marco Technologies
Education

Northern Illinois University
-BS Electrical Engineering
Experience

Honeywell
Jan 1999 - Dec 2005Sr. Field Sales Engineer/Account Development ManagerDeveloped and executed sales strategies for the aerospace, transportation, ordnance and marine accounts in a nine-state Midwest territory.• Recognized for achieving highest level of sales excellence in all of Honeywell, winning the coveted President’s Club award in 2003.• Received divisional Golden Circuit Club award for surpassing 100% of assigned revenues and unit objectives in 2001.• Achieved double-digit sales growth in five out of seven years, generating and closing multiple $100,000 new business opportunities each year.• Negotiated two five-year term agreements with a major U.S. aerospace company totaling $4.5 million per term. • Championed creative marketing initiatives including planning and conducting onsite customer training, leading to additional sales and opening door to new leads. Show less

HARTING Technology Group
Mar 2006 - Nov 2007Market Development ManagerDirected the strategic marketing and sales program for the North American railway transportation and energy markets.• Conceived, developed and launched a railway consultancy engagement program, educating industry consultants on product lines to successfully influence prospective customer buying decisions.• Worked with industry expert to develop a database of upcoming electric utility projects and customer data, providing sales force with leads for generating new business.• Teamed with industry insider to develop rail project database which assisted sales team in identifying and targeting specific projects and customers.• Participated in global industry events and trade shows, enhancing product awareness while building relationships with new and future customers as well as key industry experts. Show less

Woodward, Inc.
Nov 2007 - May 2009Product Line ManagerDeveloped the product plans and marketing strategies for the aircraft turbine systems market. • Led development of strategic marketing plan for the $40M aircraft engine actuation product line, coordinating a cross-functional multi-level team from engineering, marketing and sales.• Performed thorough market research and technical fact finding for thrust reverser actuation system with the potential for $15M in annual revenue.

Danfoss Drives
Mar 2011 - Jul 2016Sales Consultant (Training & Development)Direct influence over the sales and marketing organization ability to work more effective and efficient with best practice sales and marketing processes.• Led the training and development of the North American sales team in practical application of value selling and account planning principles leading to over $3M in increased sales.• Managed the assessment of training effectiveness to continually improve the quality of the training delivered.• Trained and coached sales managers on personnel competency assessments and performance management principles leading to better communication and an increase in skill development.• Developed blended learning on-boarding program for new hires consisting of e-learning modules and class room training.• Implemented value principles into the new product development process to assure customer value was recognized throughout entire stage gate process. Show less

Crescent Electric Supply Company
May 2017 - Jan 2020Account ManagerDeveloping and executing sales strategies for Industrial & Commercial accounts in a two state territory.• Proactively assessing, clarifying and validating customer needs on an ongoing basis to ensure profitable growth.• Coordinating the involvement of company personnel, including support, service and management resources, in order to meet account performance objectives and customer expectations.

Marco Technologies
Jan 2020 - nowTechnology Advisor
Licenses & Certifications
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Training Certificate
Association for Talent Development (ATD)
Greenbelts (DMAIC, DFSS)
Honeywell
DISC Certification
Extended DISC® powered by FinxS®
Honors & Awards
- Awarded to Roy SellersPresident's Club Award Honeywell Apr 2003 Top Honeywell award for sales excellence.
- Awarded to Roy SellersGolden Circuit Club Honeywell Apr 2001 Top Honeywell division award for sales excellence.
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