Marguerite Herman

Experience

• 

  McGraw-Hill Construction

  Feb 1981 - Nov 2011

  Worked with Director on the implementation of trade shows, internal meetings and events planned with team and coordinated logistics. Managed the trade show/event and internal staff to deliver high-quality, cost effective events, which achieved the identified business objectives and supported group and brand marketing strategies• Worked with Director on implemented all internal meetings and events with vendors, including site selection, hotel arrangements, review contracts, purchasing, scheduling, budgeting and coordinate all logistical aspects• Tracked and evaluated all sales leads generated at Trade shows and Industry Programs, this allowed participants and sponsors to measure results• Worked with internal event staff to deliver high-quality, cost effective, successful event.• Maintained up to 8 databases shared with the executive team and sales reps • Coordinated direct Fax blast and email marketing through vendors and in-house marketing based on research• Worked with Director to obtain Sponsorship for National Events Show less Associate Director, Distribution (1992 – 2004)Managed client relationship and daily administration for a 4 million dollar revenue goal. Supervised a staff of 15 Customer Service Representatives.·Identified targeted lists, customer service fulfillment, invoicing and daily departmental management. ·Work closely with marketing associates and senior management to meet the needs of the customer by setting goals and priorities for each trade show and event. ·Achieved a four million dollar revenue goal annually through telemarketing and inbound sales program.·Developed strategic planning for direct mail analysis and promotional pieces.·Provided support to VP Marketing & Product Planning in developing client and prospect marketing programs. Show less

  • Trade Show & Event Marketing Manager

    Aug 2004 - Nov 2011

  • Associate Director, Distribution

    Feb 1992 - Aug 2004

  • Manager, Customer Service

    Jan 1987 - Feb 1992

  • Manager, Data Administration

    Feb 1981 - Jan 1987
• 

  Consortium of Multiple Sclerosis Center

  Jul 2012 - now

  Special Event Project Manager

  Executive Assistant to CEO and Outreach Project ManagerAssist the CEO and COO while overseeing full functioning of the CMSC office• Manage a variety of responsibilities including communications and relationships with the Board of Directors, supporters and consultants on behalf of the CEO• Schedule all Executive Committee conference calls, draft minutes and follow up on requests.• Board meetings planning and management, preparing documents, coordinating location and logistics, taking minutes and following up as needed. • Support the CEO and COO with calendar management and travel arrangements • Generate $3 million in exhibitor and sponsorship revenue for the CMSC Annual Meeting.• Event Manager for all of CMSC/IOMSN Regional Meetings. • Ability to organize and implement many activities• Notary Public Show less