
Richard Harrison
Book Designer and Photographer

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About me
UK & Ireland Ecommerce Manager at Macfarlane Packaging | Full E-commerce Operation Management | CRO | SEO | PPC | Procurement | Sales & Customer Services
Education

The University of Northampton
2013 - 2016BA Hons Business Studies EventsActivities and Societies: Rugby Union, Rugby League, Rock Climbing, Handball, Event Management Society.

Lord Grey Secondary School
2011 - 2013Activities and Societies: School Rugby, Bletchley Rugby Club U15s to my first season playing Senior Rugby. Music Technology and Media. Grades achieved;GCSE MATHS: CCREATIVE MEDIA: MERIT MERITEXTENDED PROJECT: CMUSIC TECHNOLOGY: MERIT

St. Paul's Catholic Secondary School
2006 - 2011Activities and Societies: St. Paul's Rugby, Athletics, Basket ball. Grades Achieved;GCSE ENGLISH: CGSCE SCIENCE: CGCSE BUSINESS STUDIES: CBUSINESS DIPLOMA: x4 MERITS
Experience

Nuts to Allergies
Nov 2010 - Apr 2011Book Designer and PhotographerTo design a layout for a cook book 'Nuts to Allergies: Everyday Kitchen' written by Debrah Harrison, I was tasked on organizing how the book was structured i.e. colour schemes, page design etc. I would also was responsible for taking photos within the book, these where photos of the food and also the chef/ writer of the book. The book is now sold worldwide on Amazon published by Author House.

Nuts to Allergies
Oct 2011 - May 2012Book Designer and PhotographerI was asked to design and photographer Debrahs next book the following year, 'Nuts to Allergies: Get in the Kitchen'. I was ask again to organize how the book was structured and take the photographs for the book. This book is also sold worldwide on Amazon, published by Author House.
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Dunelm (Soft Furnishings) Ltd
Jun 2012 - Aug 2013Sales AssociateResponsibilities;- customer service- punctuation- organisation

TK Maxx
Aug 2013 - Sept 2014Sales Associate- Manage till staff - Ensure health and safety standards are met on the shop floor

University of Northampton
Apr 2014 - Jun 2016Currently a third year student studying BA Business Studies specializing in management and employee relations - Handle all paperwork in society- Organise events for students- Manage a small team- Organise guest speakers - Encourage students to run ever through the society to gain real experience
Student
Sept 2014 - Jun 2016Events Management Society Secretary
Apr 2014 - May 2015

Sondico
Aug 2015 - Jan 2016Stock AnalystTo check stock levels with clients orders, created a stock excel sheets to match quantities of stock we display online to what we have in the warehouse. Keep a strong relationship with customers while they are going through the processes of ordering.

Travis Perkins plc
Jun 2016 - Apr 2017Marketing AssistantFirst job after graduating university just a month before. Working in the P&H Division (Plumbing & Heating), starting as a marketing assistant I shadowed my manager learning how to managed projects, campaigns and created marketing material using our in-house marketing agency for both the website and stores. From shadowing my manager I was given various opportunities to manager marketing projects for the following companies in the Travis Perkins Group;- Travis Perkins- Wickes- City Plumbing Supplies- PTS (Plumbing Trade Supplies)- P and H wholesale These marketing projects included;- Print marketing- Email marketing- Creating landing pages - Af hoc campaigns for branches Show less

The Kennel Club
May 2017 - Sept 2017Digital Marketing ExecutiveIn this role I managed the Crufts ecommerce website, www.cruftsoffcialshop.com. This included managing their PPC campaigns, both google and Facebook, google shopping, category, sub category and product SEO. Along side this I created and implemented their email customer email and personalised automation strategy.Put in place a CRO (conversion rate optimisation) strategy by generating various landing pages from personalised email campaigns to increase retention, focusing on second purchase to increasing customer retention at a time when the Crufts competition isn’t on customers minds.I created and managed various social media marketing campaigns. The most successful was Crufts Dog of the month the most social engagement ever with the business.Implemented their automated emails workflows for customer journeys depending on their actions on the website as well as what they subscribed for. The reason for this was to ensure customer remembered Crufts when the event wasn’t near. These automation allowed customer to stay connected with the Crufts brand all year round. Show less

Rajapack UK
Sept 2017 - Mar 2020In this role I have implemented a new website for a division of Rajapack called, Welco. Leading them into growth for the first time in 10 years. This division focuses on Workplaces solutions for warehouses, workshops, offices, schools, medical centres and more.Creating the website on an open source platform, Magento 2, we were able to facilitate Welcos vast product range of 20,000 products. Such a huge selections of products comes from the variations of products which Welco offer.I design, create and send all customer emails using photoshop and dot digital. I have created triggered emails for customer actions on the website, depending if they have opted in to receive these.I manage the website and all it’s content myself and through third party agencies. As website builds go not everything can be completed before go-live. I am currently managing a CRO (conversion rate optimisation) project which is configuring 20,000 products to enable drop downs on product pages. As Rajapack is a French company, we often get french exchange students from France to come over and work for a few months. Recently I managed some of them, facilitating their workload to help them understand the whole marketing and Ecommerce process, while the same time progressing forward with key website developments with their help. Show less
Digital Marketing Project Executive
Jun 2019 - Mar 2020Digital Marketing Executive
Sept 2017 - Jun 2019

Grafton Group plc
Mar 2020 - Apr 2022Ecommerce ManagerWhile working at the Grafton Group PLC I managed their e-commerce, live chat and calls teams to maintain and develop various company websites within the group, such as; Buildbase, Hirebase, Electricbase, PDM Buildbase, Crescent and Civils and Lintels and Supply Chain Solutions.

Macfarlane Packaging
Aug 2022 - nowEcommerce ManagerCurrently working for Macfarlane Packaging and headup the UK and Ireland online DCOM centers with full P&L responsibility. Managing all site personal and ensuring all key functions are running effectively and operate in harmony, this incorporates Sales, Customer Service, Procurement and the Ecommerce Projects teams.
Licenses & Certifications

Google Advanced Analytics
GoogleOct 2018
Bachelor of Arts (Honours) Business Studies
University of NorthamptonSept 2013
The Digital Garage
GoogleJul 2016
Fast Track Ecommerce Course
EconsultancyJan 2019
Volunteer Experience
Social Worker
Issued by Thomas Edward Mitton House care home on Apr 2010
Associated with Richard HarrisonMVP
Issued by Tough Mudder Inc on Jul 2014
Associated with Richard HarrisonMVP
Issued by Tough Mudder Inc on Sept 2014
Associated with Richard Harrison
Languages
- enEnglish
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