John Hillman

John Hillman

Content Manager at OkinUK.com

location of John HillmanLondon, England, United Kingdom

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  • Timeline

  • About me

    Founder of Astrid.IQ , SEO and Content Marketing Agency

  • Education

    • City University (GB)

      2006 - 2009
      Bachelor of Arts (BA) Journalism First Class

      Activities and Societies: London Student Newspaper Guardian Student Media Awards - Columnist of the Year, nominee

    • Queen Mary, U. of London

      2006 - 2009
      Bachelor's degree History First Class

      Winner of prize for outstanding academic achievement 2008/2009

  • Experience

    • Jacaranda Ltd

      Jun 2007 - May 2009
      Content Manager at OkinUK.com

      This was a lifestyle platform targeting foreign language professionals relocating to London, with a strong focus on travel and recruitment. The site was built up from scratch and involved the creation of over 500 articles covering all aspects of living and working in the UK.

    • NMPi

      Jun 2009 - Nov 2012

      I was promoted from content manager to Head of Content. This was an exciting time in Search as we were at the forefront of the industry during a period of rapid evolution. Our team of content creators, designers and developers were responsible for pioneering new ideas and marketing technology across Google, Facebook and YouTube. We created campaigns for Dell, P&O Ferries, McAfee and Xbox and built innovative price comparison tools with brands such as Sky TV, BT and Virgin Media. Show less

      • Head of Content

        Aug 2010 - Nov 2012
      • Content Manager

        Jun 2009 - Aug 2010
    • Astrid.IQ

      Jan 2013 - now
      Search Engine Optimization Consultant and Training Specialist

      Astrid.IQ has evolved over the years from just me, the founder, working on various SEO projects with clients (like Universal Music) to growing a team of technical SEO specialists, content marketers and PhD researchers. We now develop and implement best-in-class SEO strategies for leading technology, finance, property and luxury brands around the world. In other words, we help businesses communicate more with the people that matter most to them online.We are a diverse, international team that embraces change and is excited about the potential of technology to solve some of the world's biggest problems. We have a particular fondness for really complicated SEO challenges and love coming up with unique solutions to them. I'd be happy to tell you about them sometime! Show less

    • City University London

      Oct 2013 - Dec 2017
      Lecturer, Web Creation and Digital Storytelling

      A module enabling students to develop and host their own online multimedia project. We teach them how to plan, design and execute their own 'digital storytelling' project; how to choose a clear niche subject and to create or implement a project around this theme through a choice of platforms, using a range of written, audio and visual skills. Content outline: History of online media, blogging platforms, social networks, mobile journalism, law for online content (defamation and ethics), Search Engine Optimisation, video and podcasting, image and design, jobs and opportunities in digital media Show less

    • Guardian News & Media

      Dec 2014 - Aug 2020
      Features Writer

      Working on a freelance basis for the Small Business section, I particularly like to write articles that use my knowledge and experience to help business owners better understand social media and SEO, including some of the more technical and analytic elements.

  • Licenses & Certifications

    • AI Digital Marketing Diploma

  • Volunteer Experience

    • Radio Trainer

      Issued by Graham Park Estate Youth Radio on Mar 2006
      Graham Park Estate Youth RadioAssociated with John Hillman