
Beryl Rachel
Educational Support Services Contractor & Private Tutor

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About me
Product Sales | Business Development | Branding & Communications | Metrics-Driven Insights | Account Management
Education

RMIT University
2009 - 2012Bachelor's degree Economics and Finance
The University of Sheffield
-International Postgraduate Certificate in Education EducationObtained 40 credits towards IPGCE; Focus on innovative pedagogy development and implementation
Experience

Little Hands Preschool, Hillside World Academy, & Private Clients
Dec 2013 - Feb 2016Educational Support Services Contractor & Private Tutor➜ KEY ACHIEVEMENTS✔ Provided tailored learning assistance to special needs child in immersion classroom by developing and implementing activities according to integrative learning plan✔ Instructed high school seniors on expository essay writing, with focus on essay structure, prose style, and editing skills✔ Launch independent practice to provide customized tutoring on academic success strategies for a diverse student clientele with varying learning disabilities

GEOS
Dec 2014 - Feb 2016Language Teacher CELTA➜ KEY ACHIEVEMENTS✔ Planned, organized, and delivered effective and accessible lessons from pre-intermediate to upper-intermediate classes of 4-26, through applying curriculum goals and integrating mix of educational products✔ Maintained high retention of classes and increased student confidence by designing activities targeting self-efficacy and encouraging collaborative participation. Class sign ups increased from 6 to 23 by January 2016✔ Developed relationships with students, parents, fellow teachers, and schools administrators/staff to ensure clear communication and facilitate trusting, positive educational atmosphere Show less

Oxford University Press
Feb 2016 - Jun 2019Business and Channel Sales development LeadBuild, develop, and maintain relationships with customer schools to achieve commercial quotas and goals. Identify and prospect business leads, respond promptly to inquiries and develop product proposal presentations. ➜ KEY ACHIEVEMENTS✔ Generate 80% of total sales from 15 targeted key accounts of senior-level decision makers among 25 international school customer accounts. Maintain contact with 14 additional accounts outside of portfolio✔ Contribute to 38% of total annual (860,000SGD) school sales through effective account management, increasing sales by 30% over 2 financial quarters through on-site visits, product advice, and client conferral✔ Drive revenue growth from under-utilized accounts while maintaining portfolio and restoring 2 key accounts, despite industry budget cuts, by integrating personalized, engaging, and continuous client touchpoints✔ Grew account sales from two international schools from 0 to 137,000 SGD within one year upon starting (2016-2017) by persuading account contacts to invest in products solely provided by OUP. ✔ Successfully closed 95% of inquiries from International schools and educational institutions by employing strategic, customer-oriented, metrics-based, and customized relationship development and sales techniques✔ Spearhead efficient target data collection and analysis by designing and implementing surveys and fact finding exercises to obtain marketing and sales insights, driving overall business development strategy for 43 international schools✔ Pitch products and gather customer input on buying processes and preferences through in-person site visits ✔ Streamline market intelligence representation in newly acquired CRM✔ Facilitate upsell opportunities and survey participation amongst teachers from target and portfolio schools by promoting professional development opportunities and other benefits available from Oxford Show less
Licenses & Certifications

CELTA Cambridge ESOL Certificate in English Language Teaching to Adults
Cambridge university English Language AssessmentOct 2014
Volunteer Experience
Tutor
Issued by Self (non-affiliated volunteer work)
Associated with Beryl RachelFundraiser, Choir Member, Sanctuary Guild Member
Issued by St. George's Church
Associated with Beryl Rachel
Languages
- enEnglish
- frFrench
- chChinese
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