Vedant Bhaiya

Vedant Bhaiya

Audit Associate

Followers of Vedant Bhaiya1000 followers
location of Vedant BhaiyaHyderabad, Telangana, India

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  • Timeline

  • About me

    Dual Degree MBA + Master in Big Data | Digital Marketing | eCommerce Consulting | Business Analytics | Data Analysis | Digital Transformation | Finance and Audit

  • Education

    • IE Business School

      2020 - 2021
      Master of Business Administration - MBA Business Administration and Management, General

      Activities and Societies: - Recipient of the IE Scholarship for Technology & Innovation - Beta Sigma Gamma Awardee(Top 20% of intake) - President of the IE eCommerce Club - Organizing Committee Member of TechIE, a student-led technology conference. - Capstone Project - Global Expansion Strategy for Tencent

    • St. Xavier's College (Autonomous), Kolkata

      2012 - 2015
      Bachelors of Commerce(Honours) Marketing

      Activities and Societies: - Core Committee Member of Xavotsav(inter-college fest) - Member of the College Basketball Team

    • South Point High School, Kolkata

      1997 - 2012
      Higher Secondary A+

      Activities and Societies: - Ranked in the Top 5% in Class 12 - Captain of the Basketball Team and Throwball Team - Committee Member Interact Club - House Captain - Member of the Football and Cricket Team

    • IE School of Human Sciences and Technology (HST)

      2021 - 2022
      Masters in Big Data Business Analytics and Big Data

      Activities and Societies: - Applied Knowledge in SQL, Python, and R - Applied Learning of Artificial Intelligence and Machine Learning Models - Electives in Application of Big Data and Digital Analytics in Health, Retail, Telecommunications and Marketing Sector.

  • Experience

    • S. K. Agrawal & Co

      Mar 2014 - Mar 2017
      Audit Associate

      - Strong experience in handling internal audit assignments for Listed Companies and Conglomerates across various industry verticals (Manufacturing, FMCG, Tea Plantation, Healthcare, Real Estate, Iron and Steel, Retail Sector & Leather manufacturing)- Manager of the implementation team of Internal Financial Controls over Financial Reporting (IFC), which involved reviewing the business process for process shortcomings and provide solutions for a better process by creating SOPs and guidelines helping reduce unnecessary costs.> Neo-Metaliks> Emami Starmark (Largest Book-store chain in Eastern India)> Emami Frank Ross (One of the oldest Pharmacy Chains in Eastern India)- Led Statutory Audit Team (Listed Companies)> Emami Group (Emami Realty & Emami Ltd.)> Microsec Capital Ltd (Listed on BSE) Show less

    • DotcomWeavers

      May 2017 - Aug 2020

      - Started this new service vertical within the company and was directly responsible for acquiring new clients and managing them with a team of Content Writers, Paid Marketing Professionals, Digital Marketers, Graphic Designers and Developers across India and United States.- Strategized and Executed Digital Marketing solutions and Digital Transformation for clients, designed initial and expanded digital growth plans for early stage and scale-up companies. Help in campaign management using marketing analytics tools.- Created Outbound email campaigns, curating emails for custom audiences, and monitored the responses.- Analyzed website metrics and marketing data to provide better website conversions, marketing opportunities, and enhanced customer experience. Created a multi-channel analytics funnel to provide better conversions(leads, online sales, views, or searches) for the clients' business.- Managed the company Newsletters and hosted webinars.- Managed eCommerce Marketing Summit.- Experienced in: • SEM • Social Media Management • Social Marketing(Facebook, Instagram, Pinterest & LinkedIn) • SEO • CRO- Used Visualization tools like Google Data Studio, Power BI and Tableau Show less - Monitored incoming leads, communicated requirements, and gathered information from different departments. Devised a Lead Quality Scoring Mechanism to rank all incoming leads.- Reviewed RFPs and created initial sales proposals for prospective clients.- Managed Financial Budgeting & created a project-wise and client-wise profitability tracker- Managed Client Relations and 3rd Party Partnerships.- Dealt with the initial onboarding of customers and managed communication with the team. Show less

      • Marketing Manager

        Oct 2018 - Aug 2020
      • Business Development Associate

        May 2017 - Sept 2018
    • IE Business School

      Sept 2020 - Mar 2022
      Dual Degree - International MBA + Master in Business Analytics and Big Data
    • Microsoft

      Mar 2021 - Apr 2021
      Graduate Assistant Consultant

      The project was done in partnership with Microsoft Espana and La Merceded Del Cabriel(a family-owned vineyard). We worked as external consultants to plan out the digital transformation plan for the company.- Designed a pilot program to implement IoT devices at the vineyard, helping in production efficiency and preventing yield loss.- Created an information-sharing process within the organization allowing better production visibility and stock movement.- Conceptualized and Implemented smart labeling for the wine bottles, allowing direct interaction with final consumers. Show less

    • DotcomWeavers

      Oct 2022 - Mar 2023
      Product Marketing Specialist

      The company is launching a new digital product.•Did the Market Research, Competition Analysis & Customer Segmentation for the company’s first digital product.•Designed the Go-to-Market Strategy, Marketing Outbound Plan for the product launch.

    • Merilytics

      Apr 2023 - Aug 2024
      • Director

        Apr 2024 - Aug 2024
      • Manager

        Apr 2023 - May 2024
    • Accordion India

      Aug 2024 - now
      Director
  • Licenses & Certifications

    • Google Ads Fundamental

      Google Ads
      Nov 2021
    • Beta Gamma Sigma

      Beta Gamma Sigma
      Jul 2021
    • Unconscious Bias

      LinkedIn
      Feb 2021
      View certificate certificate
    • Bloomberg Market Concepts

      Bloomberg LP
      Feb 2021
    • PPC Fundamentals

      SEMrush
      Oct 2019
    • SEO Fundamentals

      SEMrush
      Oct 2019