Deepak Batreja

Experience

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  DNC Data Systems

  Jan 1998 - Jan 1999

  Data Analyst

  Client – Government of Ireland & Volvo* Tagging & Parsing of data at all levels till finalization

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  ComNet Solutions

  Jan 1999 - Jan 2000

  Software Engineer

  Worked with the team towards building Export Management and Inventory software* Automated the MIS reporting format

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  OgilvyOne Worldwide

  Jul 2002 - Nov 2007

  Head Project Management (All India)

  KEY RESPONSIBILITIES:* Instrumental in growing company’s largest account – Vodafone (Orange/Hutch)* Drafted & maintained project plans, status reports and financial reports* Worked with Account Managers and participated in business development efforts with a proventrack record of growing key accounts* Experience of working across multiple verticals – Telecom, Financial, Retail and Manufacturing* Prepared reports to analyze the online campaign performance, website performance and recommendstrategy to key clients* Worked on popular brands – Vodafone / Hutch / Orange, Cadburys, ITC Foods, Raymond, AmbitRSM, Radio Mirchi, Oral B, ING Vysya, IBM, Lenovo, DIRECTV, Ministry of Tourism, NCPA, eServeACHIEVEMENTS:* AWARDED – HIGH PERFORMER, HIGH POTENTIAL candidate for OgilvyOne, India* Nominated for “Coaching Skills” workshop from OgilvyOne, Mumbai team* Nominated as “Young Tiger” for 2 consecutive years representing OgilvyOne, Mumbai* Nominated for “Communication & Presentation Skills” programme; NuCent Technologies (Pressman Group; Lead a team of 5 Project Managers for various web & internal projects* Set up mini websites and CD ROMs for international clients* Webmaster for ArtStall.com – Online Art Portal, Prima Communications and Pressman Advertising* Management of e-marketing projects (traffic generation, affiliate marketing, email marketing andcustomer experience)ACHIEVEMENTS* Reduced paper work of ten branches thereby saving 30% total expenses* Received repeat business from existing clients of Pressman Advertising* Saved $6,500 by developing in-house EGS (Estimate Generation Software) Show less

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  XM Expanded Media

  Nov 2007 - Apr 2009

  Project & Technical Director

  * Worked with the technical team to prioritize projects & deliver them against the requirements.* Introduced Kentico CMS to the existing clients resulting in increased efficiency of the team* Migrated existing applications to .NET which were running on ASPX* Got the E-consultancy technical architecture, platform & coding standards documented* Created and implemented IT Strategy in consultation with the Managing DirectorProject Management* Managed a team of Project Managers, ensured reviews and quality assurance procedures for allproject deliverables* Analyzed profitability & revenue margins for larger accounts* Helped create project forecast & broad-based financial picture for the organization* Resolved project related issues and ensured PMs met or exceeded the budgeted financial objectivesAchievements* Played instrumental role in increasing the company revenue by 35% by making technical teamcontribute to the kitty* Enhanced skillsets of the technical team by introducing periodic review and mock tests* Innovation – helped clients like Odyssey to think Mobile and open ticket bookings through mobileresulting in increased customer satisfaction and convenience Show less

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  Vodafone

  Apr 2009 - Jan 2013

  Senior Manager - Online

  KEY RESPONSIBILITIES* Strategy: Drafted the “Digital Transformation Strategy” for Vodafone India that included Web and mobile* Innovation: Created new property for Vodafone IN - m.vodafone.in that gave seamless UserExperience on Mobile* P&L: Initiated separate P&L for online with a clear focus to make the Digital division a profit centre* Online Sales: Increased collections through Website by introducing new offers and tie-ups. Collectionsgrew by 225% in three years i.e. from INR 2000 mln in FY09-10 to INR 6500 mln in FY11-12.* New Channel: Rolled out DIGITAL TRANSFORMATION project using ATG eCommerce platform (e-Shop) in 23 circles in record time of 11 months* Media Planning: Played instrumental role in Online Media Planning that resulted in savings ofINR 30 mln in FY11-12* SEO: Made SEO a key priority that helped in growing the organic traffic to the website up by 125%year-on-year for three consecutive years* Customer acquisition: Made Web & Mobile site as an alternate channel to acquire, retain and servicecustomers resulting in costing savings and increased efficiency* Social Media: Instrumental in creating Social Media strategy for Vodafone India. Initiated FacebookZoozoo page, Twitter handle, Third party campaigns and Google SEM for Online Recharge Show less

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  Human Factors International

  Jan 2014 - Jun 2018

  Vice President

  PMO, Logistics & Analytics

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  MullenLowe Lintas Group

  Jul 2018 - Jan 2020

  Head - Technical Delivery
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  Iksula Services Private Limited Andheri (E)

  Jan 2020 - Mar 2021

  General Manager - Technology
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  Human Factors International

  Apr 2021 - now

  • Director - PMO, Logistics, Administration & Compliance

    Aug 2023 - now

  • PMO & Operations

    Apr 2021 - Aug 2023
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  Human Factors International (HFI)

  -

  Director - PMO, Logistics, Administration & Compliance