Karolina Borowicz

Karolina Borowicz

Assistant / Asystentka

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location of Karolina BorowiczWarsaw, Mazowieckie, Poland

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  • Timeline

  • About me

    Marketing Communications EMEA Supervisor at Corning Life Science

  • Education

    • Menedżerska Akademia Nauk Stosowanych w Warszawie

      1997 - 2000
      Bachelor’s Degree in Marketing & Management Marketing & Management

      Management and marketing, law, new media, project management, marketing communication, customer communication, PR

    • Uniwersytet Warszawski

      1995 - 2000
      Master’s Degree in Biotechnology Biotechnology

      Activities and Societies: Over 2‐year experience in microbiological laboratory: - Participating in a variety of laboratory‐based investigations within biological, chemical and life science areas - Carrying out sampling, testing, measuring, recording and analyzing of results as part of a scientific team - Conducting searches on identified topics relevant to the research Biotechnology, microbiology, genetics, cell culture, mathematical and natural sciences, development of new technologies.

    • Akademia Leona Koźmińskiego (Kozminski University)

      2014 - 2015
      Business in English Postgraduate Studies

      Fundamentals of Business, Finance and Banking, Business Writing, Business Corporate Culture (Corporate Culture, Business Etiquette, Cross-cultural Communication), Business Skills (Business Presentations, Negotiations and Meetings, Case Studies, Understanding the Language of Business Law).

  • Experience

    • PEUGEOT POLSKA

      Jan 1996 - May 2000
      Assistant / Asystentka

      Office work, assistance in service and spare parts department

    • Corning Incorporated

      Nov 2000 - May 2023

      RESPONSIBILITIESDeveloping and implementing of marketing plans, executing of marketing budget, creating of B2B and B2C marketing communications, designing and implementing the PR/communication strategy both internally and externally to enhance the company culture as well as the brand awareness (press, web, events, etc.), designing and implementing the relevant marketing tools to strengthen the customer's satisfaction and the brand’s positioning, monitoring the market and the competitor’s evolution and assess the market share in the different business lines, designing and implementing the company web strategy to improve communication effectiveness, co-operate with departments: R&D (creation of new and modernized products), Sales (launching new products, customer communications, special offers, events, etc.), Production and Logistics (project management), HR (internal communication), project team work (also as a Project Manager), conducting of Customer Satisfaction Surveys, preparing of training sessions and presentations for distributors privet label and OEM Products management. Show less

      • Marketing Communications Account Manager, EMEA

        Jan 2018 - May 2023
      • Marketing Manager

        Nov 2000 - Dec 2017
    • Corning LifeScience

      Apr 2023 - now
      Marketing Communications EMEA Supervisor
  • Licenses & Certifications

    • Certified ISO 9001:2015 and ISO 14001:2015 Internal Auditor

      DEKRA Certification B.V.
      Nov 2015