Experience

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  Ikks

  May 2019 - Sept 2019

  Sales advisor

  - Ensured operational and visual excellence: customer support, merchandising, inventory- Autonomous management of the Men's collection: turnover≈30.000€/month, average basket≈130€- Built customer loyalty by ensuring satisfaction and optimizing the customer journey

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  Windtransfer

  Jun 2020 - Aug 2020

  Digital marketing assistant

  - Planned and realized digital projects: website models (UX/UI Design, SEO), brochures, posters, community management- Presented company's products during call for tender- Executed market study : analysis of the automobile sector, competitive intelligence and data analytics to implement WindTransfer's software in branches of car insurance in France

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  Publicis groupe

  Jan 2022 - Jul 2022

  Marketing activation consultant

  - Directed and updated communication campaigns for Renault, Dacia and Disney in cooperation with 10 members of the marketing team: emailing, SMS, push notifications- Advised in optimizing the customer journey and optimum targeting: A/B testing, sampling- Recommended on the performance of marketing activation actions: statistical analysis (opener rate>45%), deliverability (>90%) and web specificities. Renault applied one of my recommendations concerning their inactive users' struggle Show less

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  Société générale

  Jul 2022 - Dec 2022

  Clientele consultant

  - Advised customer and resolved conflict management: analyze and understand customer problems or needs in order to offer an appropriate solution- Implemented commercial actions: creation of advertising media, personalized email design, phoning and meeting with the customer to close the sale- Organized promotional events to promote the partner offer on the young market : 25% increase in subscriptions compared to the previous year- Monitored commercial objectives: establishment of statistical tables and analysis comments about savings and investment sales Show less

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  Thales

  May 2023 - Aug 2023

  Marketing manager

  - Collect and participate in the analysis of market and competitive data in collaboration with sales and marketing, in order to develop a market analysis to guide product policy and commercial strategy.- Study potential new markets for current products- Create and update a common database gathering information from market and competitive analysis- In collaboration with the sales department, update marketing, sales and external communication materials for customers, such as sales brochures, sales-oriented company presentations, standard sales offers, in compliance with group standards- In collaboration with the Communication department, update and modernize the website page, produce a video to feed commercial-oriented company presentations and external publications planned on social networks- In connection with the technical department, propose tools for customer demonstrations or models to present during conferences or customer visits in order to promote the products Show less

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  Ey

  May 2024 - Jan 2025

  Digital transformation consultant

  - Operational strategy and transformation projects: IT strategy definition, Agile project framing and management, IT department deployment support- Operational performance: optimising business processes and user paths, audit and recommendations- Internal projects: developing AI with partnerships within the firm, writing articles on agility at scale, writing business proposals

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  Engie digital & it

  Jan 2025 - now

  Business analyst