Experience

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  San diego events company

  Mar 2013 - Aug 2015

  Event planning intern

  Assisted founder and CEO in planning and executing eventsGained hands-on experience in the event planning industryPromoted company activities and events through effective marketing

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  Nordstrom

  May 2013 - Jan 2014

  Sales associate

  Proven ability to set and achieve sales goals in a commission-based environmentConsistently surpassed daily and monthly sales Demonstrated ability to develop relationships with customers and coworkersExcelled in communication and interpersonal skills

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  Power digital marketing

  Jan 2016 - May 2016

  Social media intern

  - Identified and engaged social influencers- Posted, commented and shared on behalf of clients- Executed monthly content calendars - Conducted daily hashtag research - Wrote blog posts - Utilized scheduling and analysis tools such as SproutSocial and Facebook insights- Created quizzes and sweepstakes using 3rd party apps- Created graphics for social content- Conducted competitor analyses across channels

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  Thinkparallax

  May 2016 - Aug 2017

  - Worked in the thinkPARALLAX content strategy department - Created copy content for internal and client projects- Managed internal and client social media accounts including Facebook, LinkedIn, Twitter and Instagram- Produced monthly editorial content calendars- Assisted with creation of strategy, communication, and messaging plans for clients including Qualcomm, Southwest Airlines, and International Paper- Utilized social media software for scheduling, publishing, and analytic reporting- Strategized and implemented paid ads for internal and client social accounts- Wrote blog posts for internal projects- Provided public relations support Show less - Worked alongside the thinkPARALLAX strategy team - Created compelling content that helps companies share their Corporate Social Responsibility initiatives- Monitored both thinkPARALLAX and client social media accounts, including Facebook, LinkedIn, Twitter, and Instagram- Produced creative and informative newsletter content and blog posts for internal marketing efforts- Researched CSR strategies and stay up to date on emerging trends in the industry- Organically increased internal Instagram followers by 17% in 3 months- Organically increased internal Twitter followers by 19% in 3 months Show less

  • Copywriter and Social Media Producer

    Aug 2016 - Aug 2017

  • Content Strategy Intern

    May 2016 - Aug 2016
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  Orchard

  Oct 2017 - Dec 2019

  - Created, executed, monitored and reported on social media activities and campaigns alongside the Orchard Strategy Team - Established and executed brand community guidelines for social media monitoring- Assisted with creation, conception and presentation of social media campaigns- Summarized insights and conversations to create actionable, client-facing reports that lead to optimization- Created engaging social media content calendars based on ongoing tests and reporting- Assisted with creation of overall social and digital strategies and audience personas Show less

  • Social Media Strategist

    Apr 2019 - Dec 2019

  • Social Media Manager

    Oct 2018 - Apr 2019

  • Community Content Executive

    Oct 2017 - Oct 2018
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  Self-employed

  Jan 2020 - now

  Social media strategist

  Social Media strategy consultingContent creation – photography and videography

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  Solside studio

  Oct 2020 - now

  Founder

  Founder of Solside Studio, a creative hub of photography, videography and social media strategy for lifestyle brands.