
Maria Karaseva Balkan
Education Advisor

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About me
Technical Enablement Specialist at GoStudent & CELTA-certified English Teacher
Education

Herzen State Pedagogical University of Russia
2007 - 2011Bachelor's degree Business Administration and Management, General
Istanbul Bilgi University
2015 - 2015Turmer: A2 Level Certification Program Turkish Language
Experience

English Forward
Jul 2011 - Mar 2012Education Advisor- Recruiting new language students through CRM/face-to-face meetings.- Working towards achieving service excellence and meeting monthly KPI.- Level testing and subsequent assigning newcomers to appropriate groups.- Providing excellent customer experience to increase customer satisfaction, growth, and retention rate.- Running introductory English lessons on a weekly basis (in English & Russian) with the purpose of lead generation.- Administrating English-speaking clubs with native speakers. Show less

EF Education First
May 2012 - Dec 2014Sales Consultant - Language Travel- Promoting and selling language study abroad programs for adults & young professionals (25+) through direct customer contact by phone, email, and face-to-face interactions.- Achieving quarterly/yearly sales targets.- Hitting daily telesales calling and visit KPIs (calls made, calls reached, appointments made, consultations made).- Liaising with EF overseas colleagues via email or call to handle enquiries and solve student issues promptly.- Engaging in offsite and onsite events on behalf of the company, such as informational seminars and fairs; taking a proactive approach to distribute marketing materials and initiate lead generation.- Managing admin tasks and providing pre- and post-sales exemplary customer service, including visa documents, booking flights&transfers, pre-departure meetings.- Exceptional customer support & customer retention. Show less

BDM Language Centre
Apr 2016 - Jul 2017English Teacher- preparing and delivering in-person lessons to groups/individual learners (levels A2-C1)- monitoring progress and giving appropriate feedback to students/companies’ management via monthly reports

Onedio.com
Aug 2017 - Sept 2019Web Content Writer- Conducting in-depth research on entertainment industry-related topics in order to develop original & engaging content.- Produce well-structured drafts using Content Management Systems that is SEO friendly and optimized for conversion.- Proofreading content for errors and inconsistencies.- Editing and polishing content before publication to ensure all-around consistency (style, fonts, images and tone).- Creating captivating headlines and teasers to ensure a high level of content engagement across the website and key social media platforms.- Translating articles from English to Russian.- Identifying customers’ needs and recommending new content to address gaps in the company's current content.- Staying up-to-date on emerging trends in digital media and use search/keyword tools to always improve content. Show less

Self Employed
Aug 2017 - nowFreelance Online English teacher- identifying adult learners' needs and designing suitable learning programs accordingly- planning and delivering coherent lessons on CEFR levels A1-C1 through Zoom or similar platforms- creating a positive and inclusive learning environment for adullt learners- developing student-tailored digital educational content- grading assignments, as well as providing detailed feedback to students offering guidance- tracking students’ progress and adjusting the learning path accordingly Show less

GoStudent
Jul 2021 - Nov 2023English Language Teacher- Delivering online 1:1 50-minute classes to adult learners to improve their productive&receptive skills and expand vocabulary, grammar, and functional language knowledge.- Lesson planning and educational content creation (personalized homework, lesson notes, quizzes, visual aids,handouts, etc).- Actively leveraging AI tools for creating in-class materials and individualized self-study.- Assessing students’ learning progress, identifying areas of need, and developing individualized learning plans to help students meet academic goals.- Providing constructive feedback and 24/7 student support via WhatsApp groups.- Tailoring lessons to accommodate differences in learning style and speed.- Preparing assessments such as tests and examinations online.- Staying up-to-date with the latest trends in online teaching. Show less

Meet2Talk Online
Nov 2023 - May 2024Speaker
GoStudent
May 2024 - nowTechnical Enablement Specialist
Licenses & Certifications

Cambridge English Level 5 Certificate in Teaching English to Speakers of Other Languages (CELTA) - Grade A
Cambridge University Press & Assessment EnglishFeb 2020- View certificate
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EF SET English Certificate 88/100 (C2 Proficient)
EF Standard English Test (EF SET)Jul 2023 - View certificate

Develop Your Communication Skills and Interpersonal Influence
LinkedInSept 2023 - View certificate

Advanced Grammar
LinkedInApr 2023
Languages
- enEnglish
- tuTurkish
- ruRussian
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