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Heidi Melhem

Heidi Melhem

Digital Copywriter

Followers of Heidi Melhem760 followers
location of Heidi MelhemDubai, United Arab Emirates

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  • Timeline

  • About me

    Bilingual Copywriter | Content Writer | Technical content writer | Website content | SEO | Blogs | Social Media.

  • Education

    • University of Tartous

      2019 - 2023
      Master's degree Cyber Security First Class Honors

      Completed Master's degree in Cybersecurity from the Faculty of Information and Communication Technology Engineering (ICTE) at Tartous University with top honors, earning a perfect GPA. Specialized in cutting-edge cybersecurity principles and practices, with coursework covering areas such as network security, cryptography, ethical hacking, and digital forensics. Published two research papers in esteemed cybersecurity journals, contributing to the academic discourse on emerging cyber threats and… Show more Completed Master's degree in Cybersecurity from the Faculty of Information and Communication Technology Engineering (ICTE) at Tartous University with top honors, earning a perfect GPA. Specialized in cutting-edge cybersecurity principles and practices, with coursework covering areas such as network security, cryptography, ethical hacking, and digital forensics. Published two research papers in esteemed cybersecurity journals, contributing to the academic discourse on emerging cyber threats and countermeasures. Led comprehensive research projects investigating cyber threats and vulnerabilities, resulting in actionable insights for industry and academia. Collaborated with esteemed faculty members and industry professionals to address real-world cybersecurity challenges. Actively participated in workshops, seminars, and conferences to stay abreast of the latest developments in cybersecurity technology and policy. Show less

    • University of Tartus

      2014 - 2018
      Bachelor's degree Information Technology GPA: 80%

      Completed Bachelor's degree in Information Technology at Tartous University, Faculty of Information and Communication Technology Engineering (ICTE), achieving a GPA of 80%. Studied a diverse curriculum encompassing fundamental concepts of Information Technology, such as database management, programming languages, and network administration. Engaged in practical projects and coursework, gaining proficiency in many important IT skills.

  • Experience

    • Tl Mozan Company

      Jun 2021 - Dec 2023
      Digital Copywriter

      ● Increased sales of digital products like Office 365, operating systems, and antivirusesby 15%.● Developed email marketing campaigns for various digital products that resulted in a20% increase in open rates and a 5% increase in click-through rates.● Created engaging social media content such as blog posts and infographics thatpromoted digital products and generated 20-30 new leads per month.● Craft compelling copy for diverse channels and audiences, proficiently switchingbetween English and Arabic to effectively communicate the brand message.● Ensure timely delivery of copies across various marketing channels, maintainingconsistency and quality Show less

    • Mostaql.com | مستقل

      Mar 2022 - now
      Copywriter & Technical Content Writer

      ● Increased Organic Traffic by 25% through strategic content creation and SEOoptimization.● Optimized articles for search engines, resulting in a 15% improvement in averageranking on relevant keywords.● Ensured content adhered to brand voice, grammar, and style guidelines. Maintaineda 98% client satisfaction rate with revisions.● Develop ideas and write engaging content that aligns with the owner's strategy.● Edit the final content to ensure voice, grammar and style is on point. Show less

  • Licenses & Certifications

  • Volunteer Experience

    • Technical Content Writer & Copywriter

      Issued by Syrian Researchers Foundation on Jun 2020
      Syrian Researchers FoundationAssociated with Heidi Melhem