Carré Le Page

Carré Le Page

Marketing Manager

Followers of Carré Le Page5000 followers
location of Carré Le PageVancouver, British Columbia, Canada

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  • Timeline

  • About me

    Marketing Leader at Flight Centre Travel Group & Founder of Resilient Marketing Minds.

  • Education

    • Brisbane Boys College

      1994 - 1998
    • Griffith University

      1999 - 2001
      Bachelor's degree Communication and Media Studies
    • Marketing Week Mini MBA with Mark Ritson

      2017 - 2017
      Marketing

      The Marketing Week Mini MBA in Marketing is a CPD accredited, MBA level course. The course covers the same content and theories as the marketing core class taught on MBA programs at the top business schools, but in just 12 lessons.

  • Experience

    • Flight Centre

      Apr 2006 - Aug 2009
      Marketing Manager
    • Cruiseabout

      Aug 2009 - May 2012
      Cruiseabout Marketing Manager
    • Flight Centre Travel Group Canada

      Jun 2012 - Jul 2016

      The VP Marketing for Flight Centre Travel Group is responsible for the creation and execution of all marketing strategies in the Canadian market, with a primary focus on the flagship brand - Flight Centre.Responsibilities include: Leadership and development, customer research, persona development and journey mapping, brand marketing, tactical advertising - including traditional and digital, product development, event management, training and communication.Key results:+8% sales revenue growth year on year+10% revenue growth for key travel partnerships in conjunction with co-operative marketing campaigns+15% growth in revenue delivered through key monthly sales promotions Show less

      • VP Marketing

        Aug 2013 - Jul 2016
      • National Leader - Marketing, Web & Artworks

        Jun 2012 - Aug 2013
    • Flight Centre Travel Group

      Jul 2016 - now

      The Corporate Division of Flight Centre Travel Group focuses on providing organizations around the world with superior solutions for their business travel programs, often the second or third largest expense item. Our two key brands of Corporate Traveller (6 countries) and FCM (90+ countries) support over 20,000 organizations globally.

      • Global Head of Content & Creative - Corporate Division

        May 2023 - now
      • Global Head of Content - Corporate Division

        Jan 2022 - May 2023
      • VP Marketing - Corporate Division

        Jul 2016 - Jan 2022
    • BCAMA

      Jun 2019 - now
      Board Volunteer - Director of Content and Brand

      The BCAMA is the British Columbia chapter of the American Marketing Association. The organization is committed to creating a community of local marketers who make meaningful connections with one another and who grow professionally through thought leadership and education opportunities.

    • Resilient Marketing Minds

      Jan 2024 - now
      Founder

      As the Founder of Resilient Marketing Minds, I'm on a mission to help improve the well-being and mindset of marketing, advertising, and creative professionals.My professional journey has been marked by a dedication to not only achieving exceptional business outcomes, but also to supporting the mental health and well-being of professionals in these dynamic fields.I believe that resilience is the cornerstone of sustained success, and I am committed to cultivating environments where creativity and productivity thrive alongside mental wellness. My expertise in resilience-building, combined with a deep understanding of industry challenges, allows me to implement practices that support both personal and professional growth.Throughout my career, I have led diverse teams across 5 continents, developed groundbreaking campaigns, and navigated the complexities of a rapidly evolving market. I am driven by the belief that a healthy, resilient workforce is the key to unlocking innovative solutions and achieving long-term success.Let's connect and explore how we can create supportive, resilient workspaces that empower individuals and elevate our industry as a whole. Show less

  • Licenses & Certifications

    • Certificate in Digital Marketing

      ADMA (Association for Data-Driven Marketing & Advertising)
    • Mini MBA in Marketing

      Marketing Week Mini MBA with Mark Ritson
      Oct 2017
      View certificate certificate
  • Volunteer Experience

    • Director - Brand and Content

      Issued by BCAMA on Jun 2019
      BCAMAAssociated with Carré Le Page