Rishi Agarwal

Experience

• 

  Schneider Electric India Private Limited

  Jul 2015 - Jul 2018

  Senior Sales Engineer

  • Implemented measurable solutions to business problems through in-depth analysis, coordination and negotiations with key decision-makers, maintaining a profit margin of 2%• Handled B2B sales of business value INR 110M with a focus on achieving targets and improving customer satisfaction• Engaged with existing accounts in the allocated area to find opportunities to grow revenue and add uncovered accounts• Performing a product presentation to the client, understanding their needs and then pitching the solution to them, mix of both hardware as well as software sales solution.• The role constituted 60% farming and 40% hunting to increase the business for Schneider Electric in the territory assigned• Supervised the performance of 2 potential channel partners of the region with an annual turnover of INR 80M each• A major focus was to make sure that business coming is repeatable, profitable and expandable from the assigned clients as well from new conversions.• Bridging the gap between the client, distributor and logistics team to ensure timely delivery of material and ensuring maximum customer satisfaction. Show less

• 

  Eques-Strategy & Consulting Club of IIM Nagpur

  Nov 2018 - Feb 2020

  Executive member

  • Prepared and circulated Knowledge Quest, monthly industry-specific newsletter series at IIM Nagpur• Conducted competitions within the college to impart knowledge and enhance skills about strategy• Formulated and organized college events and Guest sessions to impart knowledge about strategy

• 

  V-Guard

  Apr 2019 - May 2019

  Management Intern

  • Analysed the 300 Crore fan market of Rajasthan region for two months growing at a CAGR of 15% • Performed market research about V-Guard fans, consumer perspectives and did competition analysis• Reached out to 140 retail outlets, distributors of V-Guard and that of competition to gain market insights• Discussed with retailers about the support needed from the firm’s end and for promotion of the brand in the region• Presented a strategic action plan to increase the market share of V-Guard from 6Cr to 12Cr in next 3 years• Identified potential leads for V-Guard with a buying capacity of 3 lakh worth of fans on an average monthly• Presented ideas to increase the brand awareness of V-Guard fans and other products among consumers• Identified over New potential retailers willing to partner with V-Guard, which would thus increase its Brand penetration in the market.• Recommended Strategies on Retailer engagement, Channel Partner development and Branding for the different product segments to increase market share in the region. Show less

• 

  Larsen & Toubro

  Sept 2020 - May 2021

  Assistant Sales Manager

  • Understanding the market sentiments, identifying the target market segments and aiding the management to create a pricing strategy to improve profitability by 10%• Performed competitive benchmarking of 50+ projects, driving insights through data analysis to come up with a sales plan for the new launches and existing projects• Worked along with cross-functional teams to resolve business issues and drive recommendations and their implementation• Worked along with channel partners to close deals, also sourcing new channel partners to increase business for L&T• Carried out customer engagements through feedback and ensured to cover all pain points of the customer• Performing a demonstration of the product to clients, doing price negotiations with the clients and closing deals to get the revenue running. Show less

• 

  Asian Paints

  Jun 2021 - now

  • Developed comprehensive marketing plans that translated into effective in-market execution, driving brand growth and consumer engagement.• Spearheaded market entry strategies for previously untapped geographies, leveraging market assessments of consumer behavior and competitive landscapes.• Led the execution of five monthly enhancement launches in collaboration with engineering and analytics teams for a customized Salesforce application, enhancing customer experience in digital transformation and strengthening brand image.• Monitored shifting consumer preferences and market trends, delivering actionable insights that shaped impactful consumer-focused initiatives.• Tracked competitors' marketing and branding efforts, while overseeing brand health, budgets, marketing expenditures, and Brand P&L performance. Show less • Directed and guided a team of 6 On-roll & 102 Off-roll Sales Representatives, driving sales revenue exceeding ₹200 Cr through channel partners while ensuring a minimum profit margin of 15% for channel partners.• Propelled the unit from 92 Cr to 206 Cr in 2 years, achieving the fastest-growing status with a 50% CAGR and a Net Promoter Score of 63% through strategic planning and data-driven analysis.• Leveraged robust analytical skills to support sales leadership in managing key performance metrics and providing actionable insights to grow sales by 60% and increase product penetration through consumer promotional offers.• Monitored sales performance of the channel partners and competitor dealers, devising targeted sales strategies focused on product quality, brand visibility, and promotional activities at retail outlets to achieve monthly sales targets.• Spearheaded the execution of BTL campaigns generating high-impact leads to drive 200 Cr business, enhancing brand visibility among consumers through targeted POSM initiatives.• Conducted audits of retail outlets, identifying market share movements and strategically targeting high-performing areas for volume growth while implementing brand enhancement strategies in weaker regions, resulting in market share gains.• Pioneered initiatives to enhance service parameters, such as, increasing customer satisfaction score by 20%, improving customer conversion ratio from 10% to 16%, and reducing customer complaints to less than 1%• Led and coordinated sales and product training programs for both on-role and off-role sales teams, significantly boosting productivity and sales performance through enhanced product knowledge and skills development. Show less

  • Brand Manager

    Apr 2024 - now

  • Area Manager

    Jun 2021 - Apr 2024