Cristian Leonte

Experience

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  Evstar Computers SRL

  Oct 2001 - Apr 2003

  Sales Officer

  Responsibilities: Assisting the sales staff in meeting their monthly sales targets for computer componentsCoordinating with the merchandiser to determine designs for window displayCommunicating with the customers and understanding their preferences and demandsCollaborating with the inventory department and ensuring accurate stock of goods are being maintainedInvoicing responsibilities Reporting to: Company AdministratorAchievements: For a first contact with IT products, the learning curve was very accelerated – after 3 months I had the complete understanding of both technical features, but also business operations in the storeSuccessfully developed a consultative approach with the store customers which led to retention and increased sales revenues Show less

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  K-Tech Electronics SRL

  Apr 2003 - Nov 2005

  Key Account Manager & Sales Support - Tender department

  Responsibilities:Assigned with the full business relationship accounts for Flanco and Altex, with the aim of gaining long term service commitments Ensuring delivery of high quality customer support – end to end process from order management to client delivery- and acting as a liaison between the assigned accounts and company managementRegistering client’s product orders preferences accordingly and generating monthly reports as per changes needed in product to better suit client needsTender support responsibilities: determining the criteria for shortlisting the proposals received to evaluate them in depth, analyzing the project requirements and offering customer support to follow procedural formalities, organizing and managing bids to arrange them chronologically, clarifying the firm's interests in the projects or requirements to offer the best outputBank relationship (BCR) & credit analyst responsibilities with the aim of assessing customers’ financial condition for IT&C products purchase on a monthly rates scheme: performed (quantitative and qualitative) analysis of requests from customers (end-user), provided customer service support and professional financial guidance with the help of BCR representatives, preparing the files for bank approval; keeping up-to-date with the IT related systems developments/updatesSales Representative role for computer components: assigned portfolio: 100 clients, Bucharest & territory; Reporting to: Sales Manager Achievements:Being my first job in Bucharest, I strived for learning as much as possible in a short period of time – learning timeframe until being 100% autonomous on my job, 3-4 monthsCreated exceptional business relationships with the assigned accounts – decision makers & sales team, but also with BCR bank credit analystsEfforts recognition: 2004, Award for the best Sales person for those products with very high inventory days Show less

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  MB Distribution

  Nov 2005 - Jun 2015

  Responsibilities:Creating Marketing campaigns proposals for Sales Team and 2nd tier resellers as per IBM & Microsoft global requirements & specific reporting – where it involved Co-marketing Funds, Marketing Growth Funds or Tactical Sales FundsDeveloping growth targets, business objectives and marketing brand strategies for those brands that aligned with IBM global business plan (Sales In and Sales Out), and as per company requirementsMarket research: analysing consumer trends and categories for identifying the most desirable equipment for market entry purposes, setting new products pricing and/or managing price on existing itemsProviding active support for the Sales Team on Pricing, as per Brand procedures and instructionsSales Data Analysis as per marketing campaigns outcomeProject Manager for Marketing meetings: New Product/existing Brands’ releases; annual Brand marketing meetings, when new products were launched on the market or brand awareness actions for resellersReporting to: Marketing ManagerAchievements:Gaining autonomy on campaign creation process: in less than 2 months after taking over the role, I was able to contribute from a different angle to financial target and business achievement within the Sales team, but also recognized by IBM representatives- the first acknowledgement from IBM- 1st QSolely responsible for an average of 4 campaigns/Q, in an average amount of 20k$/Q from IBM only, with an expected ROI of 8-10 times moreCreated a very strong and lasting relationship with IBM and Microsoft representatives based on my desire to be perceived as a reliable and professional Business Partner – acted as single point of contact from my company’s behalfFull responsibility on managing 2 sensitive marketing events - beneficiaries: IBM & resellers - with an attendance rate of 100 people, budget per event to an average of 10k$; the concept was innovative, highly appreciated by all participants Show less Responsibilities:Brands portfolio: computer hardware (IBM Systems x, Lenovo, Toshiba, Fujitsu, Epson, Ricoh, Emerson, Allied Telesis)Providing clients (2nd tier resellers) and prospects with technical information and brands’ differentiators for various business purposes: tenders, all over the country - regional coverageBuilding long lasting relationships with clients in order to achieve loyalty and retentionFull commercial Proposals ownershipDeveloping and reviewing tenders content, including technical writing for the Sales team and clientsUpdating clients on new products releases, development and marketing promotionsAfter Sales support: managing placed orders, stock availability and delivery terms to clients Marketing related tasks such as competition promotions analysis, IT&C market trends, potential business opportunitiesKeeping up-to-date with the latest Brand developments and industry knowledgeReporting to: Sales ManagerAchievements: Uncovered the opportunity and solely built one of the biggest projects at the time, up to 50 Blades for a top University in Romania, average project value 200-400k EuroPortfolio dimensions: an average of 80-100 clients (2nd tier resellers), regional coverage, with an average retention rate: 4 yearsSuccessfully served one of the most critical company clients; 4 years of business relationship, no complaints, projects delivered in expected parametersPortfolio expansion rate - new business gained: 15%/HAnnual target, 2-4 mil. Euro, achievement rate 100% or abovePerformance recognition awards (financial bonuses and/or trips outside the country) received from Brands (Epson) and company management for Sales targets achievements: the Netherlands - RAI Integrated Systems Europe 2007, Russia in 2009 (from Lenovo)Tenders content review volumes: 10-15/HMarket share growth: contributed to Brand growth for Lenovo business in Romania – from 4th place to market Leader; the same process for Epson Show less

  • Product Manager IBM System x

    Jan 2013 - Jun 2015

  • Key Account Manager

    Nov 2005 - Jan 2013
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  ITGalaxy.ro

  Oct 2016 - Oct 2018

  Product Manager IT

  Responsibilities:Implementing product campaigns- average 8 a month, according to the plan and budget agreed with the vendor, and correlated with the sales evolution, the seasonality and with the campaigns ran by other brands within the company• Setting price strategies – solely responsible for this process for the allocated products; portfolio - and obtaining preferential and competitive acquisition prices from vendors;In charge with generating 50% of the annual company turnover;• Periodic verification of the way the products are presented within the website• Regular meetings with the vendors- with a rotation once a month per each vendor;• Weekly monitoring of the indicators, to be aligned with the set-up objectives by the General Management •Forecast acquisitions to correlate the purchase with the sales potential (avoiding the gaps stock), placingorders to the vendors depending on Days of Stock and if case, in the vendor`s application• Creating purchase strategies and monitor the old stock• Together with the Marketing team, involved in monitoring the company Brand`s performance in themarket, to see the market share`s evolution and allocated products demand• Developing, driving and maintaining a direct relationship with Sales and Marketing team, for full alignment towards achieving the business objectives• Negotiating campaigns to maintain and grow the company’s position within the online market• Working with technical resources to ensure adequate levels of product information are maintained on thewebsite. Show less

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  ALTEX Romania

  Oct 2018 - Apr 2019

  Product Manager Componente IT
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  H2O SPORTS DISTRIBUTION

  Apr 2019 - now

  Sales and Logistics Manager

  Distributor of Skullcandy, Polaroid, Insta360, Jackary, Yakima, Amazfit, Wallbox, SACKit, Audio Pro