Anjana Sajan Mini Kumari

Experience

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  CDAC - Thiruvananthapuram

  Apr 2018 - Aug 2018

  Product Development Intern
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  Petals and Flowers

  Dec 2018 - Aug 2022

  Founder

  As the founder of Petals and Flowers, I transformed a vision into an online clothing brand that resonated with customers. Leveraging data-driven strategies and customer insights, I crafted a product roadmap that boosted satisfaction by 20% and increased customer retention by 50%. Through targeted promotions and strategic cross-sell initiatives, I drove 25% growth in product sales, leading to a 15% revenue uplift within the first six months of launching a new category.Managing all aspects of the business—from product development to marketing—I fostered a brand that balanced creativity and precision. This role taught me resilience, adaptability, and the importance of a customer-first approach. It was more than a venture; it was a testament to how vision and dedication can bring a brand to life, shaping my commitment to innovation and excellence in every project I pursue. عرض أقل

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  SS Retail

  Aug 2019 - Aug 2020

  Product Manager

  At SS Retail Store, I transformed market insights into growth. By launching targeted cross-sell and up-sell strategies, I boosted product growth by 25% and increased customer retention by 50%. I took charge of developing a customer-centric roadmap that addressed product gaps, resulting in a 15% revenue growth within six months. My focus on customer satisfaction brought a 20% increase in repeat purchases, marking a period of impactful innovation and customer-focused product development.

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  Amazon

  Aug 2020 - Sept 2021

  Business Operations Specialist

  Working at Amazon taught me the power of agility and precision. I led three high-priority brand protection projects for brands like Apple and Nike, reducing trademark infringements by 30% through extensive market research across millions of product listings. Collaborating closely with legal, marketing, and product development teams, I also pioneered strategies to protect generic brands, adding over 50 brands to our protection program. This role taught me the art of balancing cross-functional collaboration and rigorous quality, which led to a remarkable 95% data accuracy rate. عرض أقل

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  Volvo Group

  Jan 2024 - May 2024

  Strategic Product Planning

  In my role at Volvo Group, I had the unique opportunity to be part of the strategic engine driving the future of mobility. Leading the "Product Monitor" initiative, I delved into comprehensive competitive analysis, examining over 8 million truck registrations, which uncovered valuable market trends and key opportunities that strengthened our product roadmap. By administering a survey among 150 fleet managers and improving Volvo Connect’s features, I increased customer engagement by 15%. This hands-on experience reinforced my ability to turn vast data insights into actionable, customer-centric strategies. عرض أقل