William Wang

Experience

• 

  Civil Aviation University of China

  Sept 2013 - Sept 2014

  Administrative Assistant

  • Assist in managing 152 classmates, the entire grade;• Chair 34 meetings between counselor and student cadres and 6 entire-grade meetings in one year.• Write out annual summaries and annual plans of the entire grade;• Analyze the employment of the senior classmates and evaluate their qualifications as well as the positions they acquire;• Make out powerpoints for counselor's speech;• Manage and update the entire grade's students' profiles using MS Excel.

• 

  Teenker

  Apr 2016 - Sept 2016

  English Vocabulary Lecturer

  • 100% positive feedback among the total 40 customers and 1% conversion rate among every 100 viewers;• Introduce the method of memorizing English vocabularies to customers via one-on-one tutoring;• Provide customers with the training in TOFEL test, aiming to improve their TOEFL scores via one-on-one tutoring;• Use viral marketing to expand my customer base, including referral on social networking app, like Wechat.

• 

  Cubix Health Technologies

  May 2017 - Jul 2017

  Market Research Intern

  • Implemented face-to-face interviews with 10 doctors working in Johns Hopkins Hospital and telephone interviews with doctors in China about the interpretation of X-ray image and CT image, the prospect and the potential of a Cubix product, a 3-D transforming software designed to transform X-ray images into 3-D models ;• Conducted secondary research on the status quo of healthcare industry, especially on the curing procedure of lung cancer and the technological development of X-ray and CT devices, coming up with insights through searching and collecting data and intelligence from databases such as Hoovers, Statista and IBISWorld; • Made a campaign video for Cubix, which was posted on Kickstarter. Show less

• 

  China Southern Airlines

  Aug 2017 - now

  -- Lead a team of 15 across Sydney, Melbourne and Perth, to manage the marketing and sales of China Southern’s Australia, New Zealand and South Pacific Region-- Set up sales and marketing strategy: Identify the prioritized O&Ds the entire team focuses on each year, and guide each subordinate group to execute tasks based on the priorities set and their own work characteristics— Optimize workflow and improve team efficiency: Accomplish more air ticket sales profits with only half the team headcount versus pre-Covid level-- Extend partnership with tourism boards, airports, local travel agents and other stakeholders Attain a 40% passenger sales revenue growth YOY in 2024 Show less Focused on e-commerce, channel distribution, corporate accounts, loyalty program, product and ancillary revenueNotable project experiences include:- Construction of a risk control model to detect corporate account agents’ fraud behavior- Prediction of corporate accounts’ settlement costs via linear regression- Distinguishing potential buyers of lounge product using logistic regression and send invitation correspondingly- Cost-benefit and risk analysis on ticket coupon, upgrading-class product, channel distribution agency fees and China Southern’s online mileage shop Show less

  • Regional Director of Sales And Marketing

    Mar 2024 - now

  • Manager, Mileage Sales and Operations

    Mar 2023 - Mar 2024

  • Senior Data Analyst

    Feb 2020 - Mar 2023

  • Analyst, Airlines Partnership

    Feb 2019 - Feb 2020

  • Analyst, International Sales

    Aug 2017 - Feb 2019