Ali Raza Mukhtar

Experience

• 

  ISPR

  Feb 2015 - Jan 2016

  Protocol Officer
• 

  Pakistan Red Crescent Society (PRCS)

  Aug 2017 - Feb 2022

  ● Efficiently lead organizational communications strategy and operational plans in Punjab, enhancing visibility and engagement through comprehensive media strategies and high-quality content creation.; executed social media management ● Delivered lectures at leading universities in Lahore, focusing on youth capacity building, disaster management, crisis communication and youth as an agent of behavioral change. Organized awareness sessions to promote responsible journalism● Conducted journalist training on media ethics and crisis reporting. Maintained a positive public image through strategic communication and managed crisis communication to protect the organization’s reputation Show less

  • Deputy Director Media & Communication

    Apr 2016 - Feb 2022

  • Provincial Focal Person for Climate Change

    Jan 2019 - Jan 2022

  • Deputy Director Youth & Volunteer

    Aug 2017 - Aug 2019
• 

  Primary & Secondary Healthcare Department

  Feb 2022 - now

  ● Remarkably developing and executing comprehensive communication strategies for each vertical program. Ensuring alignment of communication initiatives with organizational goals and public health standards● Overseeing communication activities across primary and secondary healthcare department programs, ensuring consistency and coherence in messaging. Collaborating with program directors to integrate communication strategies into effective plans● Leading development of awareness materials, press releases, and digital content, utilizing various media platforms to enhance outreach and engagement. Building and nurturing relationships with community organizations, healthcare providers, and government bodies. Representing organization at meetings, conferences, public forums, and events● Supervising team of communication focal persons and health education officers across Punjab; establishing metrics to assess communication effectiveness, coordinating timely health information dissemination, and managing communication budgets Show less ● Efficiently leading health communication initiatives and managing media relations to promote public health. Developing strategies to effectively disseminate health information and delivering targeted campaigns for public health awareness and behavior change● Overseeing media activities, including press releases, inquiries, and interviews. Cultivating relationships with media outlets to ensure positive coverage of health initiatives. Collaborating with stakeholders, including government agencies, NGOs, and community organizations, to coordinate multi-sectoral health actions● Organizing and managing health events, conferences, and awareness sessions. Evaluating event effectiveness and implementing improvements. Conducting workshops, seminars, and outreach programs to promote health literacy and awareness of non-communicable disease prevention and control Show less

  • Additional Director Health Education

    Mar 2023 - now

  • Manager Health Communication

    Feb 2022 - now