Stephanie Georgesen

Stephanie Georgesen

Assistant General Manager

Followers of Stephanie Georgesen932 followers
location of Stephanie GeorgesenSt Paul, Minnesota, United States

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  • Timeline

  • About me

    State Manager at Bacardi USA

  • Education

    • Wine & Spirit Education Trust

      2017 - 2017
      Level 2 Certified Passed with Distinction
    • Iowa State University

      2008 - 2012
      Hospitality Managment Restaurant Management, Event Planning

      Activities and Societies: CMAA, ISU Women's Soccer Club Hospitality Management and Event Planning

    • Iowa State University

      2008 - 2012
      Hospitality Management Hospitality Administration/Management
  • Experience

    • Acqua Restaurant and Wine Bar

      May 2012 - Mar 2013
      Assistant General Manager
    • Acqua Restaurant-White Bear Lake

      Mar 2013 - May 2015
      General Manager
    • Heirloom Kitchen and Bar

      May 2015 - Mar 2016
      General Manager
    • Southern Glazer's Wine & Spirits

      Mar 2016 - Jul 2019
      Key Account Manager- On Premise

      •Responsible for the development and success for Bacardi USA brands andworking with the TransAtlantic & Full Book Teams• Support market to deliver volume, NSV, sampling budgets and KPI goals•Lead the sales process including targeting accounts, lead selling, education andpositioning BUSA brands•Regularly interact with sales team for updating programming and brandpriorities, brand standards and best practices•Continual budget management to ensure effective spend, mitigate risk andidentify opportunities Show less

    • Bacardi

      Jul 2019 - now

      • Develop, implement, and achieve fiscal year sales goals for MN/ND/SD, focused on tactics and set action plans• Execute sales programs and pricing strategy as well as review monthly account performance, including revenue and value creation• Conduct quarterly and annual planning and review meetings with distributors to actively identify areas of market opportunity • Ongoing distributor management responsibilities including monitoring of KPI’s, price points (including competitive set), orders, shipments, samples, training, and POS management• Supervise and develop direct reports & provide guidance and direction to indirect reports (Influencers & Ambassadors) to ensure collaboration to achieve market goals & objectives• Build and maintain close working relationships with the top off & on-premise accounts, both regional chains and independents• Conduct quarterly market analysis surveys and KPI audits in MN/ND/SD• Accountable of Central Region's P&L • Produce effective forecasting to increase profitability and demonstrate a strong understanding of value chain economics• Demonstrate strong financial acumen with an ownership of the marketplace pricing, structure, and strategy Show less •Collaborate cross-functionally utilizing Bacardi resources and distributorpartnerships to maximize performance and sales efforts•Foster and strengthen relationships with key market accounts to developcustomer strategies and plans•Grow and maintain relationships with distributor partners through ride-alongsand regular meetings• Provide tools, materials, and solutions for the team to win in the marketplace• Manage budgets effectively, efficiently, and thoughtfully to increase profitability•Oversee all On Premise samplings, events, activations, and trade shows in theMinnesota market•Collaborate with distributors, Advocacy and Sampling managers, and BrandMarketing teams Show less

      • State Manager- MN, ND, SD

        Nov 2022 - now
      • Commerical Planning and Activation

        Mar 2022 - Nov 2022
      • Minnesota Market Manager

        Jul 2019 - Nov 2022
  • Licenses & Certifications

    • Contemporary Club Management Certification

      Club Managers Association of America
      Dec 2010
    • Women in Leadership

      Bacardi
      Jul 2025