Joanna Chen

Joanna Chen

News Editor

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location of Joanna ChenChaoyang District, Beijing, China

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  • Timeline

  • About me

    General Manager, Business Management @ CCT

  • Education

    • Beijing University of Applied Technology

      2002 - 2003
      Certified License in Tourism & Event Management MICE
    • Alliance française de Pékin

      2001 - 2002
      French Language Study
    • Beijing Language and Culture University

      1998 - 2002
      Bachelor of British Literature
  • Experience

    • Media Monitors SinoFile

      Jan 2003 - Jan 2004
      News Editor

      -Tracking media news aired by CCTV & BTV (both Chinese & English channels), evaluating publicity; generating media reports for clients

    • Atos

      Aug 2007 - now

      -Define and execute Marcom strategies for Atos in China to ensure Management buy in and measurable leads generation for business -Deploy best in class marketing campaigns and ensure alignment with Corporate strategy-Act as Brand Manager to compile with global branding guidelines; work with in-house/external agencies to produce marketing materials of visual impact-Responsible for concepting, copywriting, reviewing & publishing of collaterals for internal / external communications -Assist VPHR for the regional HR strategy planning & execution -Monitor on budget control, HR processes & documentation-Coordinate on employee trainings & communications -General Editor for internal Newsletter across the region -Project Lead for Olympics Hospitality team to streamline the VIP Hospitality Programs, which include but is not limited to company branding, website maintaining, brochure producing, vendor sourcing, volunteers short-listing, etc.

      • Marketing & Communications Manager

        Jan 2012 - now
      • Marketing & Communications Manager

        Jan 2012 - now
      • Regional HR Executive - APAC

        Jan 2009 - Jan 2012
      • Marketing & Olympics Hospitality Coordinator

        Aug 2007 - Dec 2008
    • China Comfort Travel

      Oct 2015 - now
      General Manager, Business Management

      China Comfort Travel Group (中国康辉旅游集团), in charge of operations of Group's business management

  • Licenses & Certifications

    • TEM 8

      Jan 2001