Najmus Sahar

Najmus sahar

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location of Najmus SaharKarāchi, Sindh, Pakistan
Followers of Najmus Sahar2000 followers
  • Timeline

  • About me

    A Seasoned Content Professional || Freelance Content Strategist||Conversion Copywriter|| Social Media Content Creator|| SEO Blog Writer|| Web Content Writer||Content Marketer || Content Manager|| MBA Marketing Graduate

  • Education

    • Institute of business administration

      2018 - 2022
      Master of business administration - mba -e marketing
    • The lyceum

      2010 - 2012
      A levels physical sciences
    • Iqra university (official)

      2013 - 2017
      Bachelor of business administration - bba bba-h 3.5
  • Experience

    • Pac and copy

      Nov 2015 - Dec 2016
      Seo content writer/editor
    • Logicose

      Feb 2017 - May 2017
      Seo copywriter
    • Creative chaos

      Jul 2017 - Jul 2018
      Senior copywriter

      Actively involved and responsible for content creation across all social media platforms for a diverse portfolio of clients from finance and banking to food and beverages and everything in between.Maintaining client satisfaction at 80% by being a part of the client servicing team, attending meetings with the account managers and brainstorming campaign ideas and ensuring that it is in line with the brand guidelines and brand tone and voice.Liasoning with the design and social media team to track and measure the content against measurable KPI's and making the necessary tweaks and ammendements to make sure content performs better.Giving the design team visual conception ideas to deliver aesthetically appealing posts that appeal to the relevant TG.Keeping abreast of the recent digital marketing trends and keeping a close eye on the competitor's to ensure that our brands stand out.Actively involved in brand shoots as and when necessary.Helping the PR team to roll out content guidelines to the social media influencers and connecting with them. Show less

    • Kabani's digital solutions

      Aug 2018 - Aug 2020
      Content management specialist

      As a freelancer, I have gotten the opportunity to work with a diverse range of industries from e-commerce startups, creative digital agencies, NGO’S, logistics, interior designing, education sector to health and lifestyle. I even went on to manage a team of writers as a content manager/editor and learned a lot on how to collaborate and take responsibility. The past year has taught me more on how to work independently, negotiate and manage projects while getting clients on board and taking the project to completion. Show less

    • Abtach ltd

      Nov 2019 - Aug 2022

      As a content manager I had the onus of being the focal point of contact for the entire production team which consisted of junior and senior writers, editors, proofreaders, designers, marketing and sales team, and account managers.Ensured end-to-end management of the ebook writing process from conception till completion through designing and marketing. Ensure quality to minimize/reduce refund cases by 50% and maximized productivity by 75% and address all client concerns in a timely an organized manner.Increased employee retention by 15% and engagement by 18% Show less

      • Content Manager

        Jan 2022 - Aug 2022
      • Team Coordinator - Creative Writing

        Aug 2020 - Jan 2022
      • Senior Executive - Creative Writing

        Nov 2019 - Aug 2020
    • Aspire magazine - bold people. bolder ideas

      Oct 2022 - now
      Content contributor

      Collaborate with the editor of the magazine to suggest content topic ideas and/or work on topics as per the theme of the magazine for the specific month.

    • Gaditek

      Jan 2023 - now
      Marketing executive
  • Licenses & Certifications