Tanyia Johnson

Tanyia johnson

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  • Timeline

  • About me

    Creative Account Manager and Designer @ ConocoPhillips | Event Marketing + Visual Storytelling + Branding Solutions

  • Education

    • University of oregon

      2003 - 2004
      Post-baccalaureate communication, journalism, and related programs

      Activities and Societies: 2004 FLUX Magazine, The Daily Emerald, UO Outdoor Program

    • Central washington university

      1994 - 1997
      B.a. graphic design and social cultural anthropology

      Activities and Societies: Native American Student Council Graphic Design and Studio Arts majorSocial Cultural Anthropology - North American Indigenous PeopleVice President of Native American Student Council

    • The poynter institute

      2005 - 2005
      2005 infographics bootcamp

      Infographics workshop led by Archie Tse (The New York Times)INSTRUCTORS: Aly Colón (Poynter Institute); George Rorick (KRT Graphics); Laura Stanton (The Washington Post) and Juan Thomassie (USA Today)

    • University of washington

      1991 - 1994
      Set design and visual communications

      Double major in Set Design and Visual CommunicationsVis Comm program was a competitive program and allowed 22 students. I was the youngest in the program. Also, there is only an MFA program for Set Design at University of Washington, which I was accepted because of my extensive experience in drafting, set building and drawing skills.

    • University of oregon

      2001 - 2003
      Certificate arts and administration program | festival and event management

      • Completed certificate program in Festival and Event ManagementLearned the following:• How to create and implement marketing strategies • Techniques to improve event image• Utilizing surveys and data to maximize revenue and fiscal sustainability through effective management, partnerships and sponsorships• Conceive unique events and experiences for particular target audiences• Recruitment, management, and retention of staff and volunteers• Best managerial practices… Show more • Completed certificate program in Festival and Event ManagementLearned the following:• How to create and implement marketing strategies • Techniques to improve event image• Utilizing surveys and data to maximize revenue and fiscal sustainability through effective management, partnerships and sponsorships• Conceive unique events and experiences for particular target audiences• Recruitment, management, and retention of staff and volunteers• Best managerial practices of festivals and events and apply them in real-world situations• Used my knowledge to help with logistics and develop programming for River Network's River Rally Show less

  • Experience

    • The news register

      Jan 1997 - Mar 1999
      Advertising designer and graphic artist

      • Created custom ads for clients in the Yamhill Valley region• Worked with account managers to develop ad look and feel• Designed special section covers and interior spreads and pages• Served as temporary Production Manager

    • The confederated tribes of grand ronde

      Mar 1999 - Sept 1999
      Data entry specialist, cultural resources

      • Data entry and research of cultural resources• Photo retouching and archiving• Colorize graphics• Assisted with language projects; cultural classes and events for the cultural coordinator• Supported staff with projects in historic preservation • Successfully wrote a grant for a GIS position

    • River network

      Dec 1999 - Aug 2003
      Graphic designer

      • Art directed and designed internal and external materials for national environmental non-profit• Designed and photographed for annual reports; programs; books; collateral; newsletters; direct mail and all event materials• Led rebranding strategy. Created organization logo and collateral redesign• Created program and event identities and materials• Managed budget, developed RFPs and event logistics

    • Oregon daily emerald

      Sept 2004 - May 2005
      Design editor

      • Started as Senior Designer then promoted to Design Editor.• Designed daily pages • Managed a team of three designers• Art directed and designed special sections• Hired design staff

    • The oregonian

      Oct 2004 - May 2007
      Infographic artist and editorial designer

      • Created daily infographics: illustrations; maps; charts and graphs• Designed daily and weekly news and features sections• Infographic artist, 2007 Pulitzer Prize awarded to The Oregonian staff for Breaking News Reporting on the Missing Kim Family.

    • The news tribune

      May 2005 - Oct 2005
      Editorial design intern

      • Summer and Fall editorial and graphics intern at a daily newspaper in Tacoma, Washington.• Primarily worked on daily features section and weekly entertainment guide.• Created illustrations as needed• Assisted photographers and sourced materials for shoots as needed• Photographed at Bumbershoot 2005 for print and online

    • Houston chronicle

      Apr 2007 - Apr 2013
      Editorial designer + illustrator

      • Editorial designer and illustrator of the largest Hearst Corporation newspaper and daily newspaper in Texas. Sunday circulation: 1 million+• Designed daily editorial pages, weekly sections and special sections • Art directed photoshoots for weekly arts and entertainment section and various sections• Created marketing materials for special projects• Created graphics and illustrations as needed for all sections• Familiar with both CCI and DTI content management systems

    • Rei

      Aug 2007 - Aug 2011
      Sales associate

      • Sales Associate in Action Sports | Cycling, Kayaks and Rentals

    • Central market

      Aug 2007 - May 2010
      Floral sales associate

      - Created floral arrangements for display, sell and custom arrangements for customers- Assisted master floral designer in event centerpieces- Provided customer service: included greeting and solutions to questions- Assisted in ordering custom arrangements and deliveries- Unloaded product from and organized cooler and back room when needed- Filled and cleaned racks, displays, shelves, cooler, and refrigerated displays- Swept and mopped sales floor, stock room and coolers- Performed maintenance, including watering, trimming and rotating product for best merchandising Show less

    • Make.play.speak.

      Mar 2012 - Jul 2017
      Owner, event and creative marketing director

      Make.Play.Speak. is an event production and creative marketing company that supports interdisciplinary art events in Texas.• Provide consultation and develop marketing strategies and proposals for events• Design event materials (ie. websites, HTML email to printed collateral)• Create sponsorship packages• Plan event logistics and programming

    • Houston isd

      Apr 2013 - Sept 2013
      Brand and design manager, multimedia department

      • Managed district-wide design projects across multiple departments• Translated communication objectives into creative strategies and concepts• Interpreted data and produce graphics for presentations, websites, and print publications• Researched developing stories and projects to identify and distill data into simple and easily understandable forms• Began research on redesign and identity development and brand guidelines• Developed visual identity strategy and develop design best practices• Created a style guide and set guidelines and design standards for senior graphic designers• Collaborated with programmer/developer to create interactive graphic content for web products•Worked on both PC and MAC platforms Show less

    • Rice university

      Oct 2013 - Mar 2016
      Art director, rice magazine

      • Art Directed Rice Magazine, design and conceptualize FOB, features and packages.• Created infographics and illustrations to accompany stories or alternative story formats.• Managed use of images and art direct photo shoots and illustrations.• Generated concepts and contribute to magazine blog. • Executed and manage print production process and attend press checks. • Developed visual style guidelines/libraries and style manual• Designed collateral materials for university web/print projects for a variety of internal clients• Maintained Rice University brand identity guidelines. Show less

    • Houstonia magazine

      Mar 2016 - Jul 2017
      Art director

      • Senior creative at ~85,000-circulation, monthly magazine about Houston, Texas news, culture, and lifestyle• Maintained standards for art content – design, photography, illustration and production• Art directed photoshoots ranging from portraits to food to fashion on-site and remotely• Found new creative freelancers and managed freelance photographers and illustrators• Sourced images; performed extensive and creative photo research for all sections• Generated original concepts and created infographics; typography and illustrations as needed • Supervised associate art director; managed budget and workflow with monthly deadlines• Worked in daily collaboration with editorial and production teams• Executed occasional custom publishing projects. • Responsible for final production files including image production and proofing• Conceptualized visual presentation ideas for stories to best portray the content• Assign and directed illustration, typography, photography, stylists, hair/makeup and models• Developed production schedule for photo shoots and scouted and secured locations• Successfully pitched ideas for articles and features• Worked with external vendors for printing and file preparation of final pages for pre-press and production.• Commissioned and produced photography and illustrations• Cleared rights and permissions for images and talent• Worked with design/production teams during the proofing process• Processed invoices and kept track of budgets Show less

    • Shima creative llc

      Jul 2017 - now
      Owner

      Owner of SHIMA Creative LLC, a visual storytelling company, specializing in branded solutions on multiple platforms. SHIMA produces art; infographics; illustrations; editorial and branding services. In addition, it offers strategic planning, design, development, and marketing services for events.

    • Conocophillips

      Nov 2022 - now
      Creative account manager and designer
  • Licenses & Certifications

  • Volunteer Experience

    • Researcher

      Issued by Regional Arts & Culture Council on Jan 2006
      Regional Arts & Culture CouncilAssociated with Tanyia Johnson