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Shalinee Sinha

Shalinee Sinha

Executive Engineer

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  • Timeline

  • About me

    Sales & Strategy| Indian Institute of Management, Visakhapatnam

  • Education

    • Jadavpur University, Kolkata

      2013 - 2017
      Bachelor's in engineering Power Engineering 8.76/10.00

      Activities and Societies: Event coordinator, Blitz 2015- Biennial reunion of Power Engineering Department, Jadavpur University- Coordinated and negotiated with various suppliers, reaching out to alumni and professors for pulling up a successful event of Alumni reunion. Academic Projects Design of a coal-fired boiler furnace- Proposed optimum furnace size with respect to the type of coal used by performing ultimate and proximate analysis for coal types and calculated efficiency losses in the boiler furnaceNational Power Training Institute, Durgapur>Worked on acquiring familiarization with mechanical and electrical systems in a Power plant>Recommended measures for reducing aggregate technical & commercial transmission losses in India, by… Show more Academic Projects Design of a coal-fired boiler furnace- Proposed optimum furnace size with respect to the type of coal used by performing ultimate and proximate analysis for coal types and calculated efficiency losses in the boiler furnaceNational Power Training Institute, Durgapur>Worked on acquiring familiarization with mechanical and electrical systems in a Power plant>Recommended measures for reducing aggregate technical & commercial transmission losses in India, by analyzing causes for it Show less

    • Indian Institute of Management Visakhapatnam

      2020 - 2022
      Master of Business Administration - MBA Business Administration and Management, General 3.19/4.00

      Activities and Societies: Junior Coordinator- Vatsalya, the social activities club of IIM Visakhapatnam. Junior coordinator, Cultural Cluster- Designed and Executed Samaarambh 5.0 with a budget of 12L+ and a footfall of 1500+. Managed the event "The Imitation Game" to garner participants across national colleges all over India Winner of 'BizViz', an entrepreneurial case study competition organized by E-cell IIM Udaipur, 2021.Winner of 'Chanakya', an economics case study competition organized by SJMSOM IIT Bombay,2020.First runner up of 'Invader', a marketing case study competition organized by Great Lakes Chennai, 2020.Second runner up of 'Chanakya', a consulting case study competition organized by IIM Indore, 2020.

  • Experience

    • L&T POWER

      Jul 2017 - Jul 2019
      Executive Engineer

      Administered the engineering, procurement, installation and after services for 15 mechanical system packages installed on a 400 MW power plant in Bangladesh.Coordinated between more than 15 suppliers, various departments, and client team for timely execution of the project.Developed and implemented 100-man months of a customer training program on Power PlantFamiliarization for ensuring safety and operational understanding for the customerAccelerated the logistics process of more than 15 suppliers and packages of value of more than 20 crores for achieving timely dispatch and availability of packages at the site.Evaluated new vendors, and negotiated with them for the best price, and therefore reduced the overall cost of the project by 8% of the Target Price.Optimized spares list for packages such as On-Line Tube Cleaning System (OLTCS) and thus reduced overall cost of the entire package by 5%.Improved overall customer experience by successfully implementing learnings from past projects. Show less

    • Vatsalya- The CSR Club of IIM Visakhapatnam

      Aug 2020 - May 2021
      Junior Coordinator

      Executed the first on-ground event on the occasion of Christmas by distributing 50 pairs of footwear to the children of Aradhana Children's home, Visakhapatnam.Carried out competitions, curated posts for increased engagement on social media handles of Vatsalya.

    • Protium

      May 2021 - Jul 2021
      Summer Intern

      Conceptualized a rebranding strategy for the new name of the company as Protium India for increased brand resonance.Designed a website for referral program adoption by Direct Selling Agents which aimed at increased loan disbursals to potential MSMEs.Analyzed and segmented customers into buckets and recommended customized social media posts to improve brand awareness by 20%Suggested and planned industrial webinar series, social media contests, curated blogs, and posts for building a brand identity.Identified key issues in business operations by carrying out a two-tailed hypothesis test and recommended solutions to improve the productivity of the segment.Introduced checks and balances in the system for improving the efficiency of login to credit phase of business segment resulting in the reduction of human error.Carried out a quality audit for the outbound call center by analyzing 137 calls, accomplished 75%improvement with respect to lead conversions for call center executives. Show less

    • ZETWERK

      May 2022 - Jan 2024

      • General Manager

        May 2022 - Jan 2024

      • Management Trainee

        May 2022 - May 2023

    • Amazon

      Apr 2024 - now
      Amazon- Ads Strategy

  • Licenses & Certifications

    • Fundamentals of digital marketing

      Google Digital Garage
      May 2021
      View certificate certificate

    • Lean Six Sigma Green Belt Certification

      KPMG India
      May 2021