C. Jake George

Experience

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  BOULDERcreatives

  Nov 2011 - Jan 2014

  Co-Founder and Vice President

  While studying Mass Communication at CU, I co-founded the marketing company Boulder Creatives. I supervised our team in overhauling and streamlining Rocky Mountain PBS’s donation process and social platforms, promoted the launch of a children’s web-series Animalooza, and increased Goodwill of Colorado’s online exposure. We challenged the status quo at CU Boulder by establishing working relationships with top executives from Crispin, Porter + Bogusky to complete a variety of projects – pro-bono, paid, and charitable – bridging the gap between marketing theory and real world experience. Show less

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  BLDR Creatives

  Jan 2014 - Jan 2016

  Founder

  While studying Mass Communication at CU, I co-founded the marketing company Boulder Creatives. I supervised our team in overhauling and streamlining Rocky Mountain PBS’s donation process and social platforms, promoted the launch of a children’s web-series Animalooza, and increased Goodwill of Colorado’s online exposure. We challenged the status quo at CU Boulder by establishing working relationships with top executives from Crispin, Porter + Bogusky to complete a variety of projects – pro-bono, paid, and charitable – bridging the gap between marketing theory and real world experience. Show less

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  Adventure Local (Advlo)

  Jun 2014 - Jul 2014

  Consultant
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  Open Sky Wilderness Therapy

  May 2016 - May 2017

  Marketing Specialist

  As the Marketing Specialist for Open Sky, an industry leading wilderness therapy program, my role involved planning and executing educational and awareness campaigns. Daily responsibilities included digital content management, content creation, graphic design, data entry, analytics, and CRM proficiency. I played an integral role in Open Sky’s rebranding efforts and remained a key figure in fostering relationships with psychologists and referring professionals, the driving force of Open Sky’s business. Show less

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  Green Drop Garage

  Aug 2017 - Mar 2019

  Marketing Specialist

  As the Marketing & Outreach Specialist for Green Drop Garage in Portland, the largest B-Corp certified auto shop in the nation, I manage the organization’s marketing and outreach initiatives. This dynamic position involves overseeing marketing and advertising assets, overseeing B2B & B2C outreach, and enhancing company visibility. Most notably, we successfully partnered with Patagonia to launch a new clothing line, doubled the number of locations, and increased Car Care Memberships by 100%. This was achieved through: -Digital Marketing Management: Web maintenance, optimization, and copywriting (via Wordpress & Google Analytics). Social media and email campaign management, creator/publisher of content (via Facebook Ads Manager & MailChimp). Data analytics and CRM proficiency (via Zoho). Videographer, photographer, editor (via Final Cut & Logic), and graphic design (via Photoshop). -Business Development & Strategic Outreach: Primary liaison for a vast network of B-Corp partners; representative for B2B & B2C management and growth; responsible for marketing to Pacific Northwest.-Project & Event Coordination: Plan and execute go-to-market strategies and event management.-Sustainability Awards: 3rd Best Green Business in Oregon; Sustainability at Work Award: Gold status. Leverage practices for ‘green’ marketing campaigns.-Philanthropic representation: Active board member: ‘Ways to Work’ committee, ‘Emerging Leader Council’ of Metropolitan Family Service; ‘Employment Advisory Board’ with New Avenues for Youth. Sellwood/Moreland Business Alliance, Marketing & promoting Green Drop Cares. Show less

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  Shinesty

  Mar 2019 - Sept 2019

  Associate Content Creator
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  Farmhouse Hemp

  Sept 2019 - Apr 2021

  Director of Marketing
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  ATLA

  Oct 2019 - Apr 2021

  Marketing Specialist
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  Pit Viper

  May 2021 - now

  • Vice President of Marketing

    Aug 2023 - now

  • Digital Marketing Director

    May 2021 - Sept 2023