Sarah Sheerer

Experience

• 

  Sheldon Calvary Camp

  Jun 2017 - Aug 2017

  Camp Counselor

  Directly responsible for developing leadership and life skills with a cabin of 12 girls while also integrating faith into their lives.

• 

  Sheldon Calvary Camp

  Jun 2018 - Aug 2018

  Camp Counselor and Aquatics Staff Member

  Directly responsible for developing faith, leadership and life skills with a cabin of 12 girls while also managing aquatic activities for all campers.

• 

  The Agency at UF

  Mar 2019 - Sept 2021

  Reported directly to the Executive Director with the responsibilities of developing the pitch process from start to finish by setting goals and timelines with all stakeholders, implementing creative and strategic reasoning, and determining pitch strategy and go-to-market plans for all service offerings. An integrated communications firm led by professionals and staffed by hand-selected students who create informed campaigns. Led my team to develop public relations strategies and research to increase brand exposure internationally. An integrated communications firm led by professionals and staffed by hand-selected students who create informed campaigns. Developed public relations strategies to increase brand exposure internationally.

  • Business Development Manager

    Dec 2019 - Sept 2021

  • Account Supervisor

    Oct 2019 - May 2020

  • Account Executive

    Mar 2019 - Sept 2019
• 

  Sheldon Calvary Camp

  May 2019 - Aug 2019

  Camp Counselor and Aquatics Staff Leadership Member

  Directly responsible for developing faith, leadership and life skills with a cabin of 14-16-year-old girls while also managing aquatics activities for all campers. Leading new staff members to effectively counsel campers.

• 

  Delta Delta Delta Sorority

  Nov 2019 - Nov 2020

  Continuing Education Chair

  Responsible for coordinating the election process for our new officers as well as planning Senior Week events and activities for our graduating members.

• 

  Strike Magazine

  Jan 2020 - May 2022

  • Assisted in advising and managing the marketing, finance, social media, public relations, ad sales, merchandise, and brand ambassador teams for the largest student-run lifestyle and fashion publication in the nation (160+ creative individuals) for Issues 07 & 08• Collaborated with editorial and creative teams to conceptualize each issue• Assisted in directing social media strategy of curated and original content, resulting in an overall 40% increase in followers on Instagram• Planned and headed Strike GNV's fashion exhibition, House of Strike, featuring seven original set designs and looks to over 200 guests, while successfully auctioning off the main garment piece from each of the sets with all proceeds donated to The Pride Community Center of North Central Florida (PCCNCF)• Planned and headed For the Sake of Creating: The Runway, a fashion show featuring ten artists (four looks per designer), live music and local artist merchandise tables with over 200 attendees• Developed and facilitated a mutual partnership and events with The How Bazaar• Assisted in leading external teams during Camp Strike, a 48-hour-long orientation for new and returning staff members • Hosted the Issue 07 & 08 launch parties, each featuring vintage vendors, jewelry designers, and entertainment for 200+ guests• Generated the largest revenue to date ($13,600+) through the sale of print editions, custom merchandise, and ticket and ad sales for Issue 07 Show less

  • Assistant External Affairs Editor

    Jun 2021 - May 2022

  • Social Media Director

    Jan 2021 - Jun 2021

  • Social Media Assistant

    Sept 2020 - Jan 2021

  • Brand Ambassador

    Jan 2020 - Sept 2020
• 

  Colliers

  Jun 2021 - Mar 2024

  • Responsible for creating, designing and producing a variety of print and onlinemarketing materials, including brochures, advertisements, presentations, proposals,email blasts and websites, ensuring corporate branding strategies are met• Salesforce Marketing Cloud single point of contact and specialist• Collaborating with client service coordinators, fellow marketers and researchers tofacilitate the design and marketing process• Implementing social media strategy and analytics practices to elevate the presence ofthe Colliers brand and its clients, resulting in a 1,087.5% increase of impressions, 1,480.5% increase of engagements, 166% increase in clicks, 88% increase in reactions, 44.1% increase in comments and 119% increase in posts on LinkedIn Show less

  • Graphic Designer

    May 2022 - Mar 2024

  • Regional Marketing Intern

    Jun 2021 - May 2022
• 

  Fruth Group

  May 2024 - now

  Business Development & Marketing Specialist

  • Designing and producing various marketing materials such as brochures, social media graphics, and website content to enhance Fruth Group's brand representation• Collaborating with sales and IT teams to streamline the design and marketing process for optimal impact and efficiency• Implementing social media strategies and analytics practices to boost Fruth Group's online presence