Annie Frisch

Experience

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  Real Consulting

  Jan 1998 - Dec 2010

  Director Owner

  Marketing, Communications and Event Management BusinessEstablished extensive networks and partnerships within Government, Private, Community, Arts, Media, Hospitality/Catering Industries in Canberra.Freelance Curator- managed gallery spaces and exhibition schedules, artists portfolios and public relations.Prepared funding applications; project managed artists exhibitions in galleries both nationally and internationally.I developed Bravo! Promotions which was a street level publicity distribution business specialising in promoting the arts, social justice, clothing label promotions such as Lee Jeans, international, national and local theatre performances. The goal was to raise community awareness of diverse campaigns and offering media and marketing promotion as one service. This enabled me to offer not-for-profits free promotion of all their activities, fund raising efforts and national campaigns. I was contacted to set up the distribution for Advant Card to Canberra and surrounding areas - I made the decision to sell Bravo! to focus on other career aspirations, the business is still operating and now re-named SPY Promotions. Show less

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  National Gallery of Australia

  Jan 1998 - Oct 2012

  Responsible for creating revenue, project managing the internal and external events, marketing and communications for the NGA event development. Securing long term clients to develop the events business and create revenue for the NGA along with managing visits from the Prime Minister, Royal Family, Governor General, National and International artists, United Nations round tables, Local Government and Ministers, community and education groups. This position required the highest level of stakeholder and client management and event expertise. High level project management and communication skills to manage the internal and external events delivery along with the partnership of all internal and external stakeholders and to communicative effectively across all the NGA departments to inform staff, volunteers, contractors and suppliers to deliver events of the highest standard. Show less My role was assisting the Head of Projects to manage his time and stakeholders to successfully deliver the project on time and within budget. I was responsible for managing the relationships between the Building Project Team, NGA security, front of house, education, curatorial and conservation teams on how the building project was developing and any issues that each department needed to be aware of. This included the risk management of the works of art installation for the twelve Aboriginal and Torres Strait Islander Galleries and the James Turrell's Skyspace "Within Without".This project was executed whilst the NGA remained open to the public and was an incredible insight into the NGA's collection, requiring effective and concise communication, stakeholder engagement and project management along with insight and understanding of all the individual departments within the NGA. Additional Roles at National Gallery of Australia | nga.gov.auVoluntary Guide Coordinator Publications Department Administration Role EA support to Head of DepartmentEA to the Heads of Education and Public Programs DepartmentsFront of House Supervisor Education Department Show less

  • Commercial Operations Events Development

    Feb 2009 - Oct 2012

  • Executive Assistant Major Projects

    Jan 1998 - Feb 2009
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  St Vincent De Paul

  Oct 2012 - Oct 2014

  Director Marketing and Fundraising

  Member of the SVDP National Marketing Advisory Committee and responsible for delivering all the campaigns, marketing and events for Vinnies both locally and working nationally.Managed the ACT Vinnies brand development and increasing revenue streams locally and nationally. Took the lead in marketing the Vinnies stores and Mitchell Warehouse, annual Doorknock Street Appeal, all Major Appeals and events. Oversee the social media and communications and managed the partnership and donor engagement and relationships. Oversaw the new database project implementation for Vinnies ACT. Organised the 2012/13/14 CEO Sleepouts for the ACT whilst working nationally to create the campaign each year, the focus was to ensure that Vinnies had consistent branding and marketing. I was responsible for creating and managing the merchandise and branding for the National SVDP Marketing team. I was part of the team that created and launched the Community Sleepout Project so awareness could be raised on the issues of homelessness and rough sleeping to a wider community. Communications and Media Management.Fundraising Revenue. National and State based Sponsorship.Effective Team Management and Mentoring.http://blogs.abc.net.au/canberra/2014/02/drenched-doorknockers-win-over-donors.html?site=canberra&program=Ruralhttp://www.canberratimes.com.au/act-news/new-acton-success-for-forage-and-hustle-20140705-zsxk5.html Show less

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  St Edmund's College

  Oct 2014 - Oct 2015

  Marketing, PR, Communications and Development Manager

  Private all boys school educating boys in Years 4 to 12 since 1954 in the Edmund Rice Tradition. Marketing, brand development, media, social media, communications, publications, website, community relations, PR, editing and promotion of the College across a local, national and international field.http://shenannagans.com/waste-not-want-not-ozharvest-canberra/

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  National Film and Sound Archive of Australia

  Oct 2015 - Oct 2016

  Development, Fundraising Strategy and Engagement

  I was contracted to set up the National Film and Sound Archives fundraising strategy and engagement systems. The NFSA's collection of over 2.8 million items which spans more than 100 years of film, sound and broadcast. The collection of films, tapes, recordings, photographs and costumes all deteriorate over time and need constant care, the NFSA had previously not had a fundraising department.Key Responsibilities:  CRM Development Blackbaud Raisers Edge NXT Online and Direct Campaign Development and Training Develop Philanthropic and Supporters Strategy Develop Work Flow Procedures and Policy Assist the NFSA Board Subcommittee Writing and Editing content Show less

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  Australian Airports Association

  Oct 2016 - Jun 2019

  Marketing and Events Director

  As the Marketing and Events Director I was responsible for the successful delivery of the AAA National Conference, annual events schedule as well as the delivery of a number of other industry conferences and forums throughout the year. The role was also responsible for overseeing the communications and marketing including management and development of the AAA website, data base systems and the use of this medium to deliver services to Members, oversee the weekly e‐newsletter to promote the work of the Association to the membership and overseeing the marketing and branding. Show less

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  Australian Livestock Exporters' Council (ALEC)

  Jun 2019 - Feb 2022

  Communications and Media Director

  As the Communications and Media Director, I was required to develop strategies, tactics and materials that enabled ALEC and its members to effectively respond to the media and stakeholders (internal and external) in a challenging public relations and community communication environment. It was essential that I was self-motivated and had the ability to create and respond to a wide variety of issues across a wide range of media platforms aggressively and creatively. Issues often broke suddenly and required intensive defensive and offensive management with the ability to remain calm and collected under intense pressure. As part of a small team, I was required to be pro-active and hands on, having the ability to respond swiftly, while not losing focus on competing priorities and higher-level communications. The role included copywriting, editing, creative briefing, art direction, brand management, speech writing, presentations, social media activity, video materials and producing content for all communications tools. I also set up ALEC's partnership program creating additional revenue streams and corporate support for the live export industry. The major partner is Nutrien Ag Solutions who supported the Young Livestock Exporter of the Year and as part of the partnership negotiations we set up insurance with the live export stockies. Gaining insurance had been an issue for many years and the cost was unreachable for many - I negotiated an affordable and extensive policy option which remains in place.As part of this role, I created a Media Gallery to show the current industry and to enable Media outlets to gain access to present day images for articles. Show less

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  Sheep Producers Australia

  Feb 2022 - now

  General Manager Public Relations
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  Meat & Livestock Australia

  Apr 2024 - now

  Red Meat Ambassador