Adrian Matuszewski

Adrian Matuszewski

Event Manager/ Marketing Project Coordinator

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location of Adrian MatuszewskiHong Kong, Hong Kong SAR

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  • Timeline

  • About me

    Digital Activation Lead, Asia ex. Japan, Senior Manager, Institutional Marketing at Invesco Asia Pacific

  • Education

    • The University of Hong Kong

      2013 - 2015
      Professional Diploma in Marketing at HKU SPACE

      Marketing Management, Consumer Behaviour, Services Marketing, Marketing Communications

    • Uniwersytet im. Adama Mickiewicza w Poznaniu

      2005 - 2010
      Master of Science (M.Sc.) Political Science
  • Experience

    • Polish Hockey Association

      Sept 2010 - Dec 2011
      Event Manager/ Marketing Project Coordinator

      Organised FIH Indoor World Cup, Eurohockey Nations Championship II Women and various national tournaments and developed and executed marketing strategic plan.

    • Hong Kong Polytechnic University

      Jan 2012 - Oct 2012
      Project Assistant, School of Accounting and Finance

      Delivered interactive workshops on the subject of International Marketing and organised multicultural and business events.

    • Incisive Media

      Oct 2012 - Apr 2017

      Strategic development, branding and digital marketing for portfolio of Asia Risk and other market leading brands across Asia's financial markets.Oversee the role of Marketing Executive including training, coaching and appraisal processes. Planning and executing marketing campaigns for a variety of brands across the Asia Pacific region.

      • Marketing Manager

        Apr 2015 - Apr 2017
      • Marketing Executive

        Oct 2012 - Mar 2015
    • Infopro Digital

      Apr 2017 - May 2019
      Senior Marketing Manager

      Covering Asia for marketing of Risk.net, Asia Risk and other leading brands to audiences from across the buy- and sell-side and other specialist areas servicing the financial markets.Oversee the marketing role and facilitate development of marketing strategies and tactics.

    • Invesco Asia Pacific

      May 2019 - now

      Leading integrated multi-channel institutional marketing initiatives covering Asia ex. Japan and looking after digital activation more broadly to identify and nurture client and prospect engagement to facilitate achieving commercial goals. Formulating and carrying out institutional marketing initiatives, covering Asia ex. Japan, including go-to-market digital strategies, brand awareness promotion, and data-driven client engagement campaigns.

      • Digital Activation Lead, Asia ex. Japan, Senior Manager, Institutional Marketing

        Feb 2021 - now
      • Marketing & Communications Manager

        May 2019 - Jan 2021
  • Licenses & Certifications

    • Certificate in University Teaching

      The Hong Kong Polytechnic University
      Jun 2012
  • Honors & Awards

    • Awarded to Adrian Matuszewski
      Global Marketer of the Year Incisive Media Jan 2017 Winner
    • Awarded to Adrian Matuszewski
      Global Marketer of the Year Incisive Media Jan 2015 Highly Commended
    • Awarded to Adrian Matuszewski
      Best Marketing Team Asian Conference Awards Mar 2013