Deep Enrich
Deni Nkabinde
1000 followers
United Kingdom
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About me
MBA | Digital Experimentation Specialist at British Airways | Enactus UK VPE of the year 2024
Education
University of the Witwatersrand
2018 - 2019Bcom honours BUSINESS, MANAGEMENT, MARKETING, AND RELATED SUPPORT SERVICES
Birmingham City University
2022 - 2023International MBA Business Administration and Management, GeneralActivities and Societies: Student Union
University of Pretoria/Universiteit van Pretoria
2009 - 2012Bachelor's degree Marketing
Experience
ALDO Group
Jan 2012 - Jan 2018Marketing Coordinator
Jan 2015 - Jan 2018Retail Manager
Jan 2012 - Dec 2014
ZILOFLO
Jan 2018 - Sept 2022Project ManagerDigital marketing, Events management
Birmingham City University
Oct 2022 - Oct 2023Student VolunteerGraduate support services
Enactus BCU
May 2023 - Apr 2024Vice President of Engagement
Enterprise Mobility
Aug 2023 - Aug 2024Campus Brand manager
Barclays UK
May 2024 - Sept 2024Customer Support Specialist
British Airways
Sept 2024 - nowDigital Experimentation Specialist- Develop A/B tests, multivariate tests, and other controlled experiments to assess new ideas and strategies.- Use statistical methods to interpret data, identify patterns, and provide actionable insights.- Recommend data-driven improvements to enhance customer experience and drive commercial impact.- Work closely with product owners, designers, researchers, developers and analysts to align experimentation with business goals.- Communicate results clearly to stakeholders, highlighting key takeaways and potential next steps.- Train teams on the experimentation process, from hypothesis creation to analysing results. Show less
Licenses & Certifications
Enactus UK Top 20
Enactus UKMar 2023- View certificate
Enactus UK Career Readiness Programme - Platinum Badge
Enactus UKSept 2023
Business administation services
SETAMar 2019- View certificate
Fundamentals of predictive project management
Project Management InstituteAug 2023
Volunteer Experience
Volunteer Staff
Issued by Enactus UK
Associated with Deni NkabindeAdministrative Aide
Issued by BCU GraduatePlus on Oct 2022Associated with Deni NkabindeSocial Media Manager
Issued by The Chartered Governance Institute UK & Ireland on Apr 2023Associated with Deni Nkabinde
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