Devika Patawari

Experience

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  NBC, CK Birla Group

  Jun 2016 - Jul 2016

  Training Specialist

  Manufacturing more than 200 million bearings annually in more than 1450+ sizes, National Engineering Industries Limited (NEI) is the flagship company of the CK Birla Group, that has a turnover USD 2.3 Billion.NEI was founded by the renowned industrialist, Shri B. M. Birla, in 1946 under the name of ‘National Bearing Company Limited’ and commenced manufacturing operations in 1950. In 1958, the name of the company was changed to National Engineering Industries Limited (NEI) owing to its rapid expansion in Engineering expertise, but it chose to retain its original trademark NBC.For the last 6 decades, NEI has continuously grown in both- its reputation as a Dependable Business Partner and for its Engineering prowess. The company is the leading exporter of bearings from India and exports to more than 21 countries across the 5 continents of US, Germany, Brazil, Japan and Australia.Project title: Programmable Logic Circuit (PLC) and Supervisory Control and DataAcquisition(SCADA) Show less

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  DRX Care India Pvt. Ltd

  Jun 2017 - Nov 2017

  Trainee

  D R EXPORTS provides one stop Compassionate Aid and Development Solution for various International Organizations. We maintain strict delivery schedules and quality standards as per ISO 9001.D R EXPORTS is a dedicated company in Compassionate Aid & Relief. We believe in serving humanity and hence we are devoted whole heartedly towards this. A small step can really make enormous change and thus it’s our little contribution towards the same.Role: Business Development Executive• Generated 50+ Leads (B2B & B2C) and Planned Sales.• Developed Road-Map to achive target sales• Designed company website and implemented the social media marketing plan.• Developed a CRM dashboard using SalesForce with client specific information as part ofBusiness Development process• Increased Sales by 20%. Show less

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  Zee Entertainment Enterprises Limited

  Nov 2018 - Mar 2019

  Intern

  TRAI proposed new tariff structure for TV channels, thus initiated a market research live project opportunity for Zee Entertainment Enterprises LimitedTopic- Television MRP – New Pricing Regime• Being the first mover in new pricing regime ZEE had an opportunity to strengthened its market position. • Analyzed the opportunities and challenges lying ahead against the new pricing regime for "Television MRP"• Organised TRAI Campaigns for increasing the visibility of new regime.• Broadcasted the benefits of this new regime over existing packs.• Conducted a research to find out change in consumer behavior.• Analysed the data obtained and designed marketing and communication strategies accordingly. Show less

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  Capgemini

  Apr 2019 - May 2019

  Intern

  Capgemini Technology Services India Limited [CTSIL/Company] is a public limited Company incorporated under the Indian Companies Act, 1956. The Company provides customized and packaged application development, application maintenance outsourcing, business intelligence services and application re-engineering through large offshore development centers in Bengaluru, Chennai, Pune, Mumbai and Hyderabad.Role: Cloud AnalystProject Title: Cloud Assessment and Migration-Part of Cloud Practice• Worked as a Business Analyst and streamlined requirement gathering process bypreparing a formal requirement document.• Improved scope of engagement by 28%.• Automated the code lifecycle by implementing DevOps Technology• Identified and removed bottlenecks and Enabled continuous integration anddeployment of code.• Migrated to Cloud solution and Increased Efficiency by 37%. Show less

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  Merkle DGS

  Sept 2020 - Aug 2022

  Used Topic modelling (NMF) to extract value from the open-ended text data collected from surveys using Natural language Processing which helped in knowing more about Consumers and Merchants• Consulted Senior leadership team with insights on Transactional data identified using Connected analytics• As a senior, lead a team of 2; Involved in project planning, took ownership of deliverables, ensured quality and lead conversations/brain-storming sessions with client. Managed end-to-end client management Show less Marketing Statistical ConsultantClient- Hall and Partners, North AmericaUsed machine learning and statistical modeling techniques to provide Data-driven insights to Key Stakeholders, Identified consumer needs, Social and market trends and communicated fresh insights to Key decision makers. -Regression Analysis/ Key Driver ModellingIdentified the impact of key drivers on outcome Variable for clients- Amazon, AMEX, Microsoft, Trex, Xbox & US Cellular -Logistic RegressionProvided Statistical expertise to help clients with root cause and insights on their specialized fields. Worked for- Pega, REI, Chevron & Avocados from Mexico -Shapley Analysis/ Relative weight AnalysisPerformed advanced statistical technique on dataset to find the relative impact of client segments on its Various products. Worked for Microsoft for all its products- Azure, Teams, O365, DevOps, Visual Studio, Windows & SQL -True Impact/ Channel MapsIdentified True impact of recognizers and Non-Recognizers of Ad-Campaigns. Worked for various clients- Honda, SAP, Xbox, BG USA Inc. & British Telecom -Structured Equation Modelling (SEM)Used Correlations and Bayesian Net techniques to analyze structural relationships within the attributes and on the outcome variable. Used SmartPLS to generate networks. Worked for client- NBrown -Maximum-Differentiation (MaxDiff)Performed the Best-Worst scaling analytic approach to gauge survey respondents’ preference score for different items and analyzed the results for different customer Segments. Worked for- Dreambones Smartbones -TURFHelped organization understand how to reach the greatest number of customers with limited number of channels using SPSS. Worked for- Trex & British Telecom -Factor Analysis/ Clustering/SegmentationAssisted team in splitting up audiences based on observable, people-based differences by performing prerequisite Factor analysis & Clustering analysis for executing segmentation. Worked for- Xbox, Norton LifeLock, AMEX & Apeel Show less

  • Change Enablement PM US; Client- PayPal, USA

    Jan 2022 - Aug 2022

  • Marketing Statistical Consultant; Client- Hall & Partners, North America

    Sept 2020 - Dec 2021
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  Kotak Securities

  Aug 2022 - May 2024

  Analytics Manager

  -Conducted comprehensive risk analysis on financial datasets, effectively identifying potential risks and exposures to the business by checking portfolio allocation, and running simulations on client’s current positions across various market scenarios.-Proficient in creating automated reports for SEBI, NSE, and other QSB reports to support fraud detection and validation efforts. These re- ports encompass highly complex queries and cover areas such as Front- running and Market manipulation using different techniques-Leveraged NLP techniques to develop customer feedback classifier and summarization model achieving 90% accuracy, enabling a comprehen- sive grasp of client concerns and needs, saving 20+ man-hours/week. Resulted in optimized product development and CS strategies Show less

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  Morningstar

  May 2024 - now

  Sr Quant